Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Fish City Grill performance in the United States and how they change over time
See what factors influence Fish City Grill performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Fish City Grill' competitors in the United States
An analysis of Fish City Grill' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Fish City Grill is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals competitive strength and customer preference through brand's share of foot traffic within the Cafe & Restaurants industry.
Fish City Grill holds a leading market performance position at the 99th percentile. This indicates a strong brand presence and high customer preference compared to its competitors. Performance peers include Pizza King and Rubio's Coastal Grill.
Customer satisfaction is a key indicator of brand health, reflecting customer loyalty and likelihood of repeat business and positive recommendations.
Fish City Grill demonstrates strong customer satisfaction with an overall CSAT of 87%, up 0.2pp year-over-year. Florida leads with 93%, while Oklahoma and Arkansas show lower satisfaction. CSAT fluctuated between 83.75 and 88.32 from May to July 2025.
Average check is crucial for revenue analysis, showing customer spending per visit and guiding pricing and menu optimization strategies.
The overall average check for Fish City Grill is $31.5, a decrease of 15.9% year-over-year. Arkansas and Texas show average checks of $31.9, while Oklahoma and Florida stand at $26. The average check varied from $28.62 to $33.01 between May and July 2025.
Number of outlets indicates brand reach and market penetration, influencing brand visibility and customer accessibility across different regions.
Fish City Grill has 20 outlets in the United States. Texas has the most outlets (17), while Florida, Oklahoma and Arkansas each have 1 outlet.
Competitor analysis identifies key players and cross-visitation patterns, informing competitive positioning and marketing strategy adjustments.
Customers of Fish City Grill also frequent McDonald's (7.06%), Starbucks (5.65%), Whataburger (5.44%), Chick-fil-A (5.04%), and Texas Roadhouse (4.23%). These are the top brands competing for the same customer base.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations during peak hours and minimizing wait times.
Fish City Grill experiences peak traffic between 17:00 and 19:00, with the highest workload at 66.04% at 18:00. Traffic is minimal between midnight and 10:00, increasing significantly from 11:00 onwards.
Consumer segment analysis enables targeted marketing, enhancing relevance and engagement by tailoring campaigns to specific demographic groups.
Women show a strong affinity (95) for Fish City Grill, whereas Men have an index of 105. Gen X exhibits a higher affinity (124), while Gen Y (85) and Gen Z (58) show lower affinity compared to the average consumer.