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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Eskimó performance in the Ireland and how they change over time
See what factors influence Eskimó performance in the Ireland and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Eskimó' competitors in the Ireland
An analysis of Eskimó' competitors in the Ireland
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Eskimó is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Eskimó's market performance is average, holding the 52nd percentile. This indicates a moderate market presence in Ireland's Cafe & Restaurants industry. Performance peers include The SpitJack, McGann's Pub, Gogarty's, Bread 41, Keoghs Cafe, and Octopussy's Seafood Tapas, all within a similar percentile range.
Customer satisfaction reflects brand perception, impacting loyalty and growth. High satisfaction scores correlate with repeat business and positive word-of-mouth.
Eskimó's overall customer satisfaction is 80%, a decrease of 2.9 percentage points year-over-year. Connacht shows the highest satisfaction at 100%, while Leinster has the lowest at 75%. This suggests regional variations in customer experience that may require targeted improvements.
Average check reveals customer spending habits. Monitoring this KPI helps optimize pricing strategies and identify revenue growth opportunities.
Eskimó's overall average check is 22 EUR, a 26.9% increase year-over-year. Munster has the highest average check at 26.9 EUR, while Connacht has the lowest at 16.7 EUR. This indicates regional differences in spending habits.
Outlet count indicates brand reach. Tracking this metric helps assess market penetration and expansion effectiveness across different regions.
Eskimó has the most outlets in Leinster (24), followed by Munster (20), Connacht (5), and Ulster (4). This distribution highlights Leinster and Munster as key markets for Eskimó's presence in Ireland.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns informs strategies to attract customers and enhance competitive positioning.
Eskimó's top competitors based on customer cross-visitation are Supermac's & Papa John's (15.56%), Lam's (8.89%), McDonald's (8.89%), Apache Pizza (8.89%), and Nando's (4.44%). This indicates shared customer interest in fast-food and casual dining options.
Traffic workload analysis optimizes staffing. Understanding peak hours ensures adequate service levels and maximizes operational efficiency.
Eskimó experiences peak traffic between 18:00 and 21:00, with the highest workload at 18:00 (52.38%). Traffic is lowest between 4:00 and 8:00. This data informs staffing and resource allocation strategies.
Consumer segmentation enables targeted marketing. Understanding demographic preferences allows for tailored campaigns and improved customer engagement.
Eskimó's customer base shows a high affinity for women (73%) and men (120%). Gen Z (152%) and Gen Y (112%) are overrepresented, while Gen X (101%) shows average affinity. This suggests a strong appeal to younger demographics.