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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Ercan Burger performance in the Turkey and how they change over time
See what factors influence Ercan Burger performance in the Turkey and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Ercan Burger' competitors in the Turkey
An analysis of Ercan Burger' competitors in the Turkey
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Ercan Burger is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market share reflects brand strength and customer preference within the Cafe & Restaurants industry, showing competitive success.
Ercan Burger holds a leading market position at the 99th percentile, indicating it captures a significant portion of customer traffic in Turkey. This top-tier ranking, shared with peers like Fava Alacati, YASA, and Site 2 Lokantası, signifies strong brand preference and competitive advantage in the industry.
CSAT reveals customer happiness, directly impacting loyalty and repeat business. Tracking regional differences pinpoints areas needing improvement.
Overall customer satisfaction for Ercan Burger is 69%, a decrease of 7.5 percentage points year-over-year. The Mediterranean Region shows the highest CSAT (93%), while the Aegean Region has the lowest (56%) with a significant decrease. Improvement efforts should focus on underperforming regions to enhance overall customer loyalty.
Average check shows customer spending per visit, reflecting menu pricing, order size, and overall revenue generation.
The overall average check for Ercan Burger is 386.5 TRY, a 14.2% increase year-over-year. The Black Sea Region has the highest average check at 412.5 TRY, while the Aegean Region has the lowest at 350 TRY. This suggests pricing or order variations across regions, influencing revenue.
Understanding top competitors reveals market dynamics, customer preferences, and potential areas for strategic differentiation.
Ercan Burger's customers also frequently visit Köfteci Yusuf (7.58%), Burger King (4.55%), and Starbucks (4.11%). This indicates a competitive landscape where customers explore varied dining options. Awareness of these top competitors helps Ercan Burger refine its offerings.
Consumer segmentation allows for targeted marketing, improved product offerings and communications, leading to increased engagement.
Ercan Burger's consumer base shows a high affinity towards women and Gen Z. Women are overrepresented (Index 65%), while men are underrepresented (Index 118%). Gen Z exhibits high affinity (Index 140%), whereas Gen Y is underrepresented (Index 90%). These insights guide targeted marketing.