Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Dunkin' performance in the Thailand and how they change over time
See what factors influence Dunkin' performance in the Thailand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Dunkin'' competitors in the Thailand
An analysis of Dunkin'' competitors in the Thailand
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Dunkin' is in the lower 20% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Dunkin's Market Performance is at the 20th percentile, indicating a critically low market standing. This means Dunkin' captures less foot traffic than most competitors. Performance peers in the same percentile range include: ก๋วยเตี๋ยวไก่มะระบุปเฟต์ วัดโพธิ์เงิน, หมูย่างอโคจร, สุรชัยปลาเผา, Yoi restaurant, Choti & Chalo (เชาตี้แอนด์ชาโร), and Breeze.
Outlet count indicates brand reach and market presence. Growth in outlets often signals expansion and increased accessibility for customers.
Dunkin' has a varying number of outlets across Thailand's provinces. Samut Prakan Province has the highest number of outlets (6), while other provinces like Khon Kaen, Songkhla, Samut Sakhon, Pathum Thani and Phuket have fewer outlets (2 each). This distribution highlights regional differences in Dunkin's presence.
Competitor analysis identifies key rivals and their market share, informing competitive strategies and differentiation efforts.
Dunkin's top competitors based on customer cross-visitation are Starbucks (30%), Café Amazon (20%), and Yayoi (20%). ก๋วยเตี๋ยวเฮือนไม้สารภี เชียงใหม่ and Lung Chom's Ice Cream each account for 10% of cross-visitation. This indicates that Dunkin' customers also frequently visit these brands.
Traffic Workload reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and minimize wait times.
Dunkin' experiences peak traffic workload between 10:00 AM and 6:00 PM, with the highest workload around 1:00 PM. Traffic is significantly lower during early morning and late-night hours. This data helps optimize staffing levels throughout the day.
Understanding consumer segments by Gender and Generation enables targeted marketing, improving engagement and ROI by tailoring messaging and offers.
Dunkin's customer base shows a higher affinity among men (index 173) compared to women (index 19). Among generations, Gen X shows the highest affinity (index 314), followed by Gen Z (index 100) and Gen Y (index 37). This suggests targeted marketing should focus on Gen X and male consumers.