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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Dunkin' performance in the New Zealand and how they change over time
See what factors influence Dunkin' performance in the New Zealand and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Dunkin'' competitors in the New Zealand
An analysis of Dunkin'' competitors in the New Zealand
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Dunkin' is in the lower 29% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dunkin's market performance in New Zealand places it in the lower 29% of brands. This below average position indicates a need to improve its competitive standing. Performance peers in the same percentile include Madame Social Eatery & Bar, The Conservatory, Dagu Rice Noodle, Kokodak Chicken, The Taj Indian Kitchen, and Chutneys - South Indian Restaurant.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Dunkin's overall customer satisfaction in New Zealand is 61%, a decrease of 0.7 percentage points year-over-year. In Auckland, the CSAT is also 61%, showing a slight increase of 0.2 percentage points. The CSAT dynamic data shows fluctuations between 35.71% and 60% during the reported period.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
Dunkin's average check in New Zealand is 20 NZD, a 16.9% increase year-over-year. In Auckland, the average check is 20.9 NZD, with no growth reported. The average check dynamic data shows a consistent value of 14.17 NZD during the reported period.
Outlet count indicates market reach and brand presence, influencing accessibility and customer convenience.
Dunkin' has 14 outlets in Auckland and 2 in Waikato, New Zealand. Auckland accounts for 100% of the bar fill percentage, while Waikato accounts for 14.29%. This distribution highlights Auckland as the primary market for Dunkin' in New Zealand.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
The top competitors for Dunkin' in New Zealand, based on customer cross-visitation, are McDonald's (28%), KFC (12%), Nando's (12%), Songbird (8%), and The Coffee Club (8%). This indicates that customers who visit Dunkin' also frequently visit these fast-food and cafe chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Dunkin's peak traffic workload in New Zealand occurs between 9 AM and 6 PM, with the highest workload around 12 PM to 2 PM (approximately 60%). Traffic is minimal between 10 PM and 6 AM, indicating the need for adjusted staffing during these hours.
Understanding consumer segments enables targeted marketing, enhancing engagement and brand relevance.
Dunkin's consumer base in New Zealand shows a high affinity among women (76% value label, -24.06 delta) and a very high affinity among men (122% value label, 21.57 delta). There is a very high affinity among Gen Y (166% value label, 66.50 delta), suggesting a strong connection with this demographic.