Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Dunkin' performance in the Colombia and how they change over time
See what factors influence Dunkin' performance in the Colombia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Dunkin' is ahead of most brands
Sample of brands in the same percentile
An analysis of Dunkin'' competitors in the Colombia
An analysis of Dunkin'' competitors in the Colombia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dunkin' in Colombia holds a market performance percentile of 56, indicating an average/above average market standing. This suggests a moderate level of customer preference compared to competitors. Performance peers in the same range include Colombia Sweet, Gurús Pontevedra, Zacatecas, Septimo cielo, Le Brunch, and Restaurante La dolores.
Competitor analysis identifies key rivals and their market share, informing competitive strategies and highlighting opportunities for differentiation and growth.
Dunkin's top competitors in Colombia, based on cross-visitation, are Crepes & Waffles (11.03%), McDonald's (8.28%), Juan Valdez Café (6.21%), Frisby (5.52%), and Starbucks (5.52%). This indicates that customers who visit Dunkin' also frequently visit these brands.
Traffic workload analysis reveals peak hours and customer flow, enabling efficient staffing, resource allocation, and targeted marketing efforts to optimize operations.
Dunkin' in Colombia experiences peak traffic workload between 11 AM and 4 PM, with the highest workload at 4 PM (54.09%). Traffic significantly increases starting at 6 AM, peaks during midday, and declines after 6 PM. This data can inform staffing and promotional strategies.
Understanding consumer segments allows for tailored marketing, product development, and messaging, increasing engagement and brand relevance with specific customer groups.
Dunkin' in Colombia shows a high affinity with women (79%) and a very high affinity with men (119%). The brand also shows a high affinity with Gen Y (100%) and a very high affinity with Gen Z (222%). This suggests that Dunkin' is particularly popular among Gen Z consumers.