Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Dragon Hot Pot performance in the Australia and how they change over time
See what factors influence Dragon Hot Pot performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Dragon Hot Pot' competitors in the Australia
An analysis of Dragon Hot Pot' competitors in the Australia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dragon Hot Pot's market performance is at the 45th percentile, indicating a below average/lagging position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Oliver's, Five Guys, Yallah Eat Pita, Kebab & Shawarma Bar, Bubba Pizza, Longwang Restaurant, and Jagalchi Lidcombe.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies and market positioning.
The top competitors for Dragon Hot Pot, based on customer cross-visitation, are McDonald's (10.07%), KFC (5.37%), Hungry Jack's Burgers (4.70%), Master Lanzhou Noodle (4.70%), and Guzman y Gomez (4.03%). This indicates a significant overlap in customers between these brands and Dragon Hot Pot.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation to maximize customer service.
Dragon Hot Pot experiences peak traffic workload between 17:00 and 21:00, with the highest workload at 19:00 (69.00). Traffic is minimal between 0:00 and 10:00. This data suggests focusing resources during peak hours to optimize customer experience.
Consumer segment analysis informs targeted marketing by understanding demographic preferences, enabling tailored campaigns and product positioning.
Dragon Hot Pot's customer base is predominantly women (95% affinity). Gen Z is overrepresented (200% affinity), while Gen Y is slightly overrepresented (102% affinity). Gen X is underrepresented (52% affinity). This suggests a strong appeal to younger demographics.