Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence dona deola performance in the Brazil and how they change over time
See what factors influence dona deola performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of dona deola' competitors in the Brazil
An analysis of dona deola' competitors in the Brazil
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
dona deola is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
dona deola's market performance is at the 45th percentile, indicating a below average/lagging position. This means the brand captures less foot traffic than most competitors. Performance peers in the same percentile range include Armazém Daqui - Praça Tiradentes, AlibeAcai, Restaurante Sabor Caseiro, Penelope Bar — Prudente, General Burger House, and Hannover Fondue.
Customer satisfaction (CSAT) reflects how happy customers are with their experiences, impacting loyalty and brand reputation.
dona deola's overall CSAT is 51%, a slight decrease of 0.6 percentage points year-over-year. The Southeast Region mirrors this CSAT at 51%, also down by 0.6 percentage points. This indicates a need to address factors impacting customer happiness to prevent further decline.
Average check reveals how much customers spend per visit, influencing revenue and profitability.
dona deola's overall average check is 62.1 BRL, a 2.7% increase year-over-year. The Southeast Region's average check is also 62.1 BRL. This suggests customers are spending slightly more per visit than last year, positively impacting revenue.
Number of outlets indicates brand reach and market presence, influencing accessibility and growth potential.
dona deola has 14 outlets in the Southeast Region. This shows the brand's physical presence and coverage within this specific geographic area, indicating a focused regional strategy.
Competitor analysis identifies key rivals and their customer overlap, informing competitive strategies.
dona deola's top competitors based on customer cross-visitation are McDonald's (13.62%), Burger King (6.98%), Outback Steakhouse (5.32%), Padaria Michelli (4.98%), and Habib's (2.99%). This highlights the brands that attract a similar customer base.
Traffic workload by hours reveals peak and off-peak times, optimizing staffing and resource allocation.
dona deola experiences peak traffic workload between 12:00 PM and 1:00 PM (64.19 and 65.04 respectively), with lower traffic in the early morning hours. This data helps optimize staffing and promotions based on customer flow.
Consumer segments help tailor marketing by understanding demographic preferences and affinities.
dona deola's customer base shows a higher affinity index for women (77) and men (123). Among generations, Gen Y (107) shows a higher affinity, while Gen X (53) and Gen Z (95) are under-indexed. This suggests targeted marketing towards Gen Y and addressing the preferences of Gen X and Gen Z could be beneficial.