Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Dairy Queen performance in the Philippines and how they change over time
See what factors influence Dairy Queen performance in the Philippines and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Dairy Queen' competitors in the Philippines
An analysis of Dairy Queen' competitors in the Philippines
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Dairy Queen is in the lower 21% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Dairy Queen's market performance is in the lower 21% percentile, indicating a lagging position. This means the brand captures less foot traffic compared to most competitors. Performance peers in the same percentile range include Nono's | KL Tower, La Elotes, DAYO Café/Bar, Amigos bar, Joey Monster Bowl Restaurant, and KARE KARE NI BALAT.
Competitor analysis identifies key rivals and their strategies. Understanding cross-visitation patterns helps refine marketing and customer acquisition efforts.
Dairy Queen's top competitors based on customer cross-visitation are Jollibee (45%), McDonald's (35%), Angel's Pizza (20%), Pizza Hut (20%), and Mang Inasal (20%). This indicates that customers who visit Dairy Queen also frequently visit these brands.
Traffic workload analysis reveals peak hours and customer flow. This insight informs staffing, inventory management, and promotional timing for optimal efficiency.
Dairy Queen experiences peak traffic workload between 10:00 AM and 8:00 PM, with the highest workload around 4:00 PM. Traffic is minimal during early morning hours. This data helps optimize resource allocation during peak times.
Consumer segment analysis informs targeted marketing. Understanding gender and generational preferences allows for tailored campaigns and product positioning.
Women show a higher affinity (125%) for Dairy Queen compared to men (75%). Gen X exhibits a very high affinity (294%), while Gen Z shows a moderate affinity (145%). Gen Y is under-indexed (37%).