Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Cruisin Coffee performance in the United States and how they change over time
See what factors influence Cruisin Coffee performance in the United States and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Cruisin Coffee' competitors in the United States
An analysis of Cruisin Coffee' competitors in the United States
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Cruisin Coffee is in the top 5% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market Performance percentile reveals brand’s share of foot traffic, reflecting competitive strength and customer preference in the cafe industry.
Cruisin Coffee's Market Performance is at the 95th percentile, marking it as a leading brand. This indicates a strong market position, with high customer preference relative to peers like River's Edge Restaurant, Li'l Jo's BBQ, Amiya, China Chilcano by José Andrés, Cafe Maspero and Levant Coffee, which are also at the 95th percentile.
Customer Satisfaction (CSAT) shows how happy customers are with Cruisin Coffee, directly impacting loyalty, recommendations, and long-term success.
Cruisin Coffee has a 77% overall CSAT, a significant 22.8 percentage point increase year-over-year, showing considerable improvement in customer satisfaction. Washington state shows 75% CSAT with 23.1 percentage point growth. The dynamic CSAT data from May to July 2025 shows fluctuations, peaking at 92.86% in July.
Average Check reveals how much customers spend per visit, reflecting menu appeal, pricing strategy, and potential revenue generation.
Cruisin Coffee's overall Average Check is $13.3, a 57.6% increase year-over-year. In Washington, the Average Check is $13.4 USD. The Average Check remained relatively stable between May and July 2025. This indicates consistent customer spending over the observed period.
Number of Outlets reflects brand reach and growth. Tracking outlets by location reveals expansion and market penetration effectiveness.
Cruisin Coffee has 11 outlets in Washington and 1 in Michigan. This indicates a strong presence in Washington, with limited presence in Michigan. Monitoring the growth and location of outlets shows expansion strategy.
Competitor analysis shows where Cruisin Coffee customers also go, highlighting direct rivals and cross-visitation trends, informing marketing strategy.
Cruisin Coffee customers also frequently visit McDonald's (23.91%), Burger King (19.57%), Starbucks (13.04%), Wendy's (13.04%), and BigFoot Java (10.87%). These brands represent Cruisin Coffee's main competitors, with McDonald’s and Burger King showing the highest cross-visitation.
Traffic Workload shows peak hours, guiding staffing and resource allocation to match customer demand effectively throughout the day.
Cruisin Coffee experiences peak traffic between 8 AM and 12 PM, with the highest workload around 9-10 AM (63.68-63.95). Traffic is minimal during late night and early morning hours. This highlights the importance of staffing during these peak hours.
Consumer segment data drives targeted marketing, tailoring strategies to specific groups, improving engagement, and increasing customer loyalty.
Cruisin Coffee's customer base shows affinity with both Women and Men, indicated by affinity indexes of 100 for each gender. Gen X customers are overrepresented, with an affinity index of 101, Gen Y even higher at 104, while Gen Z is underrepresented at 46.