Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Costa Coffee performance in the Egypt and how they change over time
See what factors influence Costa Coffee performance in the Egypt and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Costa Coffee' competitors in the Egypt
An analysis of Costa Coffee' competitors in the Egypt
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Costa Coffee is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Brand's market share reflects competitive strength and customer preference, revealing its standing against industry rivals.
Costa Coffee's market performance in Egypt is leading, holding the 99th percentile. This top-tier position indicates strong customer preference relative to brands like Farsha Cafe, مطعم السدة, مطعم سلطان سراي Sultan Saray Restaurant, Abou Tarek, Brunch & Cake, and Sultan Ayub, all in the same top percentile.
CSAT is a key indicator of customer loyalty and brand perception, directly influencing retention and revenue.
Costa Coffee's overall CSAT in Egypt is 69%, a 6.5pp increase year-over-year. CSAT varies by region, with Alexandria at 73% (down 0.8pp) and Cairo at 72% (up 13pp). Red Sea shows 64% (up 3.4pp), Giza 61% (up 2.7pp), while Matruh is at 59% (down 4.5pp). The dynamic CSAT shows fluctuations, peaking in June 2025.
Average check reveals customer spending habits and the effectiveness of upselling and menu pricing strategies.
Costa Coffee's average check in Egypt is 229.3 EGP, up 11% year-over-year. Matruh has the highest average check at 388.9 EGP. Giza's average check is 233.1 EGP, Alexandria is 217.4 EGP, and Cairo is 215.5 EGP. The average check peaked in July 2025.
Outlet count reflects brand reach and market penetration, indicating potential revenue streams across regions.
Costa Coffee has a total of 42 outlets in Egypt. Distribution varies across states, with Cairo leading at 16 outlets, followed by Giza at 9, Alexandria at 8, and Matruh at 6. Red Sea, Ad Dakahliya and Al Qalyubiya each have 1 outlet.
Understanding competitors and customer co-visitation informs targeted strategies for customer acquisition and retention.
Costa Coffee's top competitors in Egypt, based on cross-visitation, are McDonald's (13.23%), Starbucks (6.93%), Koshary El Tahrir (6.30%), KFC (5.67%), and Pizza Hut (3.46%). These insights highlight key competitors in the cafe and restaurant sector.
Traffic workload analysis optimizes staffing and resource allocation to meet customer demand efficiently throughout the day.
Costa Coffee's traffic workload in Egypt varies significantly by hour. Peak traffic occurs between 18:00 and 22:00, with the highest workload at 21:00 (72.06%). Traffic is minimal between 1:00 and 6:00, gradually increasing from 7:00 onwards.
Understanding demographics refines marketing, product, and positioning, aligning with consumer preferences and behaviors.
Costa Coffee's consumer base in Egypt shows 82% women (under-indexed) and 107% men (over-indexed). By generation, Gen X has an affinity index of 53 (under-indexed), Gen Y 132 (high affinity), and Gen Z 47 (under-indexed).