Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence McDonald's performance in the Egypt and how they change over time
See what factors influence McDonald's performance in the Egypt and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of McDonald's' competitors in the Egypt
An analysis of McDonald's' competitors in the Egypt
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
McDonald's is in the top 11% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
McDonald's holds the 89th percentile in Egypt's Cafe & Restaurants industry, indicating an above-average market position. This means McDonald's captures more customer traffic than most competitors. Performance peers in a similar range include Mori sushi and Burger King.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
KFC is the most cross-visited brand by McDonald's customers in Egypt (8.19%), followed by Starbucks (4.94%). This indicates a significant overlap in customer base and suggests direct competition for market share.
Traffic workload by hours shows peak times, helping optimize staffing and resource allocation for better service.
McDonald's in Egypt experiences peak traffic between 7 PM and 9 PM, with the highest workload at 9 PM (62.65%). Traffic is lowest in the early morning hours, indicating a need for adjusted staffing during off-peak times.
Understanding consumer segments helps tailor marketing and products to specific groups, boosting engagement and sales.
McDonald's in Egypt shows a higher affinity among women (124 index) compared to men. Gen X (136 index) shows the highest affinity, while Gen Y and Gen Z are under-indexed, suggesting targeted marketing opportunities.