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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Common Grounds performance in the Indonesia and how they change over time
See what factors influence Common Grounds performance in the Indonesia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Common Grounds is in the lower 32% of brands
Sample of brands in the same percentile
An analysis of Common Grounds' competitors in the Indonesia
An analysis of Common Grounds' competitors in the Indonesia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Common Grounds is in the lower 32% of brands in Indonesia's Cafe & Restaurants industry, indicating a below average market performance. This means Common Grounds captures less foot traffic compared to most competitors. Performance peers in similar range: Bang Bang Noodles, Gendhis Resto Jalan Kabupaten, Kedai Harapan Ibu - Galaxy, Kyoyu, Hero Kaffe and Roastery, Ayam Bakar Madu Hijrah.
Customer satisfaction (CSAT) reflects customer happiness. Higher CSAT scores often correlate with increased loyalty and positive word-of-mouth.
Common Grounds' overall customer satisfaction is 72%, a decrease of 12.2 percentage points year-over-year. In Java, CSAT is 71%, down by 13.3 percentage points. This indicates a decline in customer happiness, potentially impacting loyalty and requiring attention to service improvements.
Average check reveals how much customers spend per visit. Monitoring this KPI helps optimize pricing and identify upselling opportunities.
The overall average check for Common Grounds is not available. In Java, the average check is 119.1K IDR, with no year-over-year growth. This suggests stable spending per customer in Java, but the lack of overall data limits comprehensive analysis.
Number of outlets indicates brand reach. More outlets can mean greater market presence and accessibility for customers.
Common Grounds has 16 outlets in Java and 1 in Sumatra. This shows a strong concentration in Java, with limited presence in other regions. Expanding to new regions could increase market reach.
Competitor analysis identifies key players and customer preferences, informing competitive strategies and differentiation efforts.
The top 5 brands that Common Grounds' customers also visit are Starbucks (9.89%), SUSHI TEI (6.59%), Pizza Hut (5.49%), McDonald's (5.49%), and KFC (4.40%). This indicates shared customer base and potential areas for competitive focus.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation to optimize customer experience.
Common Grounds experiences peak traffic between 12:00 PM and 2:00 PM, with the highest workload at 1:00 PM (61.56%). Traffic starts increasing at 7:00 AM, peaks in the early afternoon, and declines after 6:00 PM. There is no traffic between 10:00 PM and 7:00 AM.
Analyzing consumer segments by Gender and Generation informs targeted marketing and positioning strategies based on affinity insights.
Women are overrepresented (64%) among Common Grounds' consumers, while men are also overrepresented (147%). Gen X (115%) and Gen Y (107%) show high affinity, while Gen Z (67%) is underrepresented. This suggests marketing should focus on Gen X and Y, and consider strategies to attract Gen Z.