Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Cinnabon performance in the Mexico and how they change over time
See what factors influence Cinnabon performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
An analysis of Cinnabon' competitors in the Mexico
An analysis of Cinnabon' competitors in the Mexico
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Cinnabon is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile reflects the brand’s share of foot traffic, revealing its competitive strength and customer preference.
Cinnabon's market performance is at the 98th percentile, indicating a leading position in Mexico's cafe & restaurant industry. This high percentile means Cinnabon captures a significant share of customer traffic compared to peers like Asadoja, Beats Urban Eatery, Lo5 de Jalisco, Homeslice Pizza, Taj Mahal - Roma Sur and APAPACHO, all at the 98th percentile too. Cinnabon exhibits a strong competitive presence.
Customer satisfaction reflects brand perception. High satisfaction fosters loyalty, impacting repeat visits and positive word-of-mouth.
Cinnabon in Mexico shows strong customer satisfaction, with an overall CSAT of 79%, a significant 35 percentage point increase year-over-year. In the State of Mexico, CSAT is even higher at 85%, reflecting a substantial 41.6 percentage point growth. This indicates a positive customer experience and growing brand affinity.
Average check reveals customer spending habits. It is a vital revenue indicator, crucial for profitability and pricing strategy.
Cinnabon's average check in Mexico is 147.6 MXN, a decrease of 15.1% year-over-year. In the State of Mexico, the average check is 141.3 MXN. This suggests customers are spending slightly less per visit compared to the previous year, which might warrant further investigation into pricing or customer behavior.
Outlet count indicates market presence and growth. It reflects brand expansion and accessibility for consumers.
Cinnabon has a presence in multiple states within Mexico. Puebla, State of Mexico, Sonora and Coahuila each have 2 outlets. Guanajuato, Querétaro, Nuevo León and Morelos have 1 each. The data showcases the geographic distribution of Cinnabon stores across Mexico without growth metrics available.
Competitor analysis highlights the competitive landscape. Knowing top competitors informs strategic positioning and differentiation efforts.
Cinnabon's top competitors in Mexico, based on cross-visitation, include Starbucks (10.35%), Rebel Wings (6.90%), La Querencia Pozolería Suc (6.90%), Chubbies Burger (6.90%), and Dairy Queen (6.90%). This indicates customers who visit Cinnabon also frequent these establishments, suggesting similar consumer preferences or needs.
Traffic workload reveals peak hours. This insights optimizes staffing, inventory, and promotional strategies for efficiency.
Cinnabon in Mexico experiences peak traffic between 8:00 AM and 8:00 PM, with the highest workload around 7:00 PM (57.66%). Traffic is minimal during night. These trends indicate when staffing and marketing should be prioritized to maximize customer engagement.