Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Cinnabon performance in the Mexico and how they change over time
See what factors influence Cinnabon performance in the Mexico and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
·Jul – Sep 25
Cinnabon is in the lower 30% of brands
Sample of brands in the same percentile
An analysis of Cinnabon' competitors in the Mexico
An analysis of Cinnabon' competitors in the Mexico
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals brand's share of foot traffic, showing competitive strength and customer preference in the industry.
Cinnabon's MARKET PERFORMANCE in Mexico is in the lower 30%, indicating a below-average market standing. This means Cinnabon captures less foot traffic compared to competitors. Performance peers in the same percentile range include La Divina, Chispy Pollo Gourmet (Suc. Carretas), Cenaduría La Piri Gutiérrez, Nimai café, El Taquito Sotelo, and La Mojarra Feliz.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue growth.
Cinnabon's overall CSAT in Mexico is 78%, a significant increase of 31.6 percentage points year-over-year. The State of Mexico shows a CSAT of 94%, with a growth of 24.7 percentage points. This indicates a strong positive trend in customer satisfaction, particularly in the State of Mexico.
Average check (transaction value) indicates spending per customer, influencing revenue and profitability.
Cinnabon's overall average check in Mexico is 153.3 MXN, a decrease of 22.3% year-over-year. The State of Mexico shows an average check of 155.9 MXN. This suggests a decline in customer spending compared to the previous year, despite a stable average check in the State of Mexico.
Outlet count reflects brand reach and market presence, influencing accessibility and revenue potential.
Cinnabon has a total of 16 outlets in Mexico, distributed across multiple states. The State of Mexico and Sonora each have 3 outlets, followed by Puebla and Coahuila with 2 each. Sinaloa, Guanajuato, Michoacán, Querétaro, Nuevo León and Morelos each have 1 outlet. This distribution indicates a focused presence in key regions.
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies.
The top competitors for Cinnabon in Mexico, based on customer cross-visitation, are Starbucks (9.09%), Domino's Pizza (9.09%), KFC (9.09%), and Carl's Jr. (9.09%). Pizzeria Al Volo (4.55%) also sees some cross-visitation. This indicates that Cinnabon customers also frequently visit these major fast-food and cafe chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation.
Cinnabon's peak traffic workload in Mexico occurs between 11:00 AM and 7:00 PM, with the highest workload around 6:00 PM (56.39%). There is minimal activity between 10:00 PM and 8:00 AM. This data helps optimize staffing and operations during peak hours.