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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Cinnabon performance in the India and how they change over time
See what factors influence Cinnabon performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Cinnabon is in the lower 22% of brands
Sample of brands in the same percentile
An analysis of Cinnabon' competitors in the India
An analysis of Cinnabon' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Cinnabon's market performance in India places it in the lower 22% of brands in the Cafe & Restaurants industry. This indicates a critically low market standing relative to competitors. Performance peers in the same percentile range include Mayuresh Hotel, Amigo's 13 Foodcourt, Vatika The Kitchen Garden, Khatri Bandhu Pot Ice-Cream and Mastani, The Green Kitchen - Eat Healthy. Eat Tasty., and Highway Delight.
Customer satisfaction (CSAT) reflects customer happiness. Tracking CSAT helps improve service, retain customers, and boost brand loyalty.
Cinnabon's overall customer satisfaction in India is 54%, a 2.9 percentage point increase year-over-year. Chandigarh shows high satisfaction (86%), while Delhi has lower satisfaction (39%). This suggests regional differences in customer experience that Cinnabon should investigate.
Outlet count indicates brand reach. Tracking outlet growth shows expansion and market penetration in different regions.
Cinnabon has a total of 11 outlets in India, distributed across Delhi (3), Uttar Pradesh (3), Maharashtra (2), Madhya Pradesh (1), Chandigarh (1), and Haryana (1). This distribution highlights key regions for Cinnabon's presence in the Indian market.
Competitor analysis identifies key rivals. Understanding cross-visitation patterns helps refine marketing and attract competitor's customers.
Cinnabon's top competitors based on customer cross-visitation in India are Chili's Grill & Bar (12.5%), McDonald's (12.5%), Social (9.38%), Chaayos Cafe (9.38%), and Pizza Hut (9.38%). This indicates that Cinnabon customers also frequent these establishments, suggesting potential areas for competitive focus.
Traffic workload shows peak hours. Understanding traffic patterns helps optimize staffing and resource allocation for better service.
Cinnabon's peak traffic workload in India occurs between 11:00 AM and 9:00 PM, with the highest workload around 12:00 PM to 3:00 PM. This data suggests that Cinnabon should ensure adequate staffing and resources during these peak hours to maintain service quality.
Consumer segments reveal key demographics. Understanding gender and generational mix helps tailor marketing and product offerings.
Cinnabon's consumer base in India shows a higher affinity among women (128 Index) compared to men (88 Index). Gen Z shows the highest affinity (137 Index), followed by Gen Y (105 Index) and Gen X (79 Index). This suggests that Cinnabon resonates more strongly with women and younger generations.