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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence NIK BAKER'S performance in the India and how they change over time
See what factors influence NIK BAKER'S performance in the India and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of NIK BAKER'S' competitors in the India
An analysis of NIK BAKER'S' competitors in the India
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
NIK BAKER'S is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance reveals brand strength and customer preference in the cafe & restaurant industry. It shows competitive standing.
NIK BAKER'S, with a market performance percentile of 99, is a leading brand. This signifies a strong market presence, indicating high customer preference compared to peers like 46 Ounces Brewgarden, Veerji Ka Dhaba, Mashoor Chotiwala Restaurant, Dhilli, Kanha pure veg Restaurant, and Milan Sweets & Snacks.
Customer satisfaction (CSAT) is a key indicator of loyalty and brand perception, impacting long-term growth and profitability.
NIK BAKER'S overall CSAT is 58%, a decrease of 5.7 percentage points year-over-year. Satisfaction varies by state, with Chandigarh at 73% (+21.5pp) and others, like Uttarakhand and Haryana, showing lower satisfaction. Continuous monitoring of CSAT is essential to identify and address customer pain points and improve brand loyalty.
Average check reflects customer spending habits and pricing strategy effectiveness, impacting revenue and profitability.
NIK BAKER'S average check is 1.1K INR, a 14.8% increase year-over-year. Himachal Pradesh and Punjab have the highest average check (1.2K INR), while other states such as Rajasthan and Haryana showing lower spends per customer. This data reveals opportunities to optimize offerings and drive revenue growth.
Number of outlets indicates brand reach and market penetration, influencing accessibility and brand awareness.
NIK BAKER'S has 15 outlets in Punjab, 5 in Delhi, 4 in Chandigarh, 2 in Haryana, and 1 each in Jammu and Kashmir, Himachal Pradesh, Uttarakhand and Rajasthan. Punjab dominates in outlet presence. Strategic expansion in under-penetrated regions can further enhance market presence.
Competitor analysis identifies key players and their market share, informing strategic positioning and competitive advantage.
NIK BAKER'S customers also visit McDonald's (10.65%), Barista (9.74%), Bread And Beans (9.28%), Food Factory (9.13%), and EatSure Food Court (8.83%). Understanding cross-visitation patterns helps refine marketing strategies and attract customers from competitors.
Traffic workload analysis reveals peak hours, enabling optimal staffing and resource allocation for enhanced service delivery.
NIK BAKER'S experiences peak traffic between 18:00 and 20:00 hours, with a steady increase from 6:00. Traffic workload is lowest between 1:00 and 5:00. Strategically allocating resources during peak hours can improve customer experience and operational efficiency.
Understanding consumer demographics enables targeted marketing, improving engagement and ROI. Generational data is vital for tailored strategies.
NIK BAKER'S consumer base shows a high affinity for Women (105 index) and Gen X (171 index). Men are slightly under-indexed (98). Gen Y (88) and Gen Z (77) segments are also under-indexed, indicating an opportunity to tailor marketing strategies to attract these demographics.