Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chinese Wok performance in the India and how they change over time
See what factors influence Chinese Wok performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chinese Wok' competitors in the India
An analysis of Chinese Wok' competitors in the India
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Chinese Wok is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chinese Wok's market performance is at the 61st percentile in India's Cafe & Restaurants industry, indicating an average/above average market standing. This means Chinese Wok is ahead of many competitors. Performance peers in the same percentile range include The Lakehouse - Amanora, Satvik Food Corner and Home Stay, Monginis Cake Shop, Cafe Beats By Celestia, Rangoli Ice Cream, and Krishnapatnam.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Chinese Wok's overall customer satisfaction is 55%, a 4 percentage point increase year-over-year. Satisfaction varies by state, with Kerala at 78% (+35pp) and Tamil Nadu at 71% (+25.2pp) showing strong positive growth. Karnataka (64%, -6.4pp) and Telangana (53%, -13.2pp) experienced declines, while Uttar Pradesh shows improvement (44%, +14.8pp). Recent CSAT scores show fluctuations, ranging from 44.34% to 60.24%.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
The overall average check for Chinese Wok is INR 418.8, a 0.9% decrease year-over-year. Tamil Nadu has the highest average check at INR 576.6, followed by Punjab at INR 548.6. Karnataka's average check is INR 433.1, Andhra Pradesh is at INR 423.8, and Maharashtra is at INR 411.7. Recent average check values have fluctuated between INR 338.10 and INR 457.18.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Chinese Wok has the most outlets in Maharashtra (67), followed by Karnataka (34), Delhi (23), and Tamil Nadu (22). Uttar Pradesh has 20 outlets, Telangana has 15, Haryana has 11, and both Punjab and Gujarat have 10. Rajasthan has 7 outlets. This distribution highlights regional strengths and potential expansion areas.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation efforts.
The top competitors for Chinese Wok, based on cross-visitation, are KFC (7.97%), Pizza Hut (5.65%), McDonald's (5.32%), Burger King (5.15%), and Domino's Pizza (4.82%). This indicates that customers who visit Chinese Wok also frequently visit these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer satisfaction.
Chinese Wok experiences peak traffic workload between 11:00 AM and 10:00 PM, with the highest activity around 8:00 PM (51.75%), 7:00 PM (48.73%), 6:00 PM (46.99%), 3:00 PM (46.01%), 2:00 PM (45.76%), and 12:00 PM (44.13%). Traffic is significantly lower during early morning hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI.
Chinese Wok's customer base shows a high affinity towards women (92) and men (104). Among generations, Gen Y (104) shows a higher affinity, while Gen X (90) and Gen Z (89) are under-indexed. This suggests targeted marketing should consider the preferences of Gen Y.