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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence China Wok performance in the El Salvador and how they change over time
See what factors influence China Wok performance in the El Salvador and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of China Wok' competitors in the El Salvador
An analysis of China Wok' competitors in the El Salvador
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
China Wok is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
China Wok's market performance is at the 54th percentile, indicating an average market position. This means China Wok's foot traffic is on par with competitors. Performance peers in the same range include Denny's, Guashuma Bistro, Pollo Campestre, La Pampa Restaurant, KFC and Subway.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and recommendations.
China Wok's overall CSAT is 82%, a significant 26.1 percentage point increase year-over-year. La Libertad shows the highest CSAT at 88%, while San Salvador has a CSAT of 71%. This indicates strong positive customer sentiment, especially in La Libertad.
Average check reveals how much customers spend per visit, influencing revenue and profitability.
China Wok's overall average check is $12.1, a decrease of 11.8% year-over-year. San Salvador has the highest average check at $14.4 USD, while Sonsonate's average check is $8.8 USD. The decrease suggests a need to analyze pricing or customer spending habits.
Number of outlets indicates brand reach and market presence, affecting accessibility and growth potential.
China Wok has 31 outlets in El Salvador. San Salvador has the most outlets (15), followed by La Libertad (5). This distribution highlights San Salvador as a key market for China Wok, with opportunities for expansion in other regions.
Identifying top competitors helps understand market dynamics and refine strategies for competitive advantage.
China Wok's top competitors based on customer cross-visitation are Pizza Hut (21.33%), Pollo Campero (17.33%), Mister Donut (16%), Wendy's (12%), and Little Caesars Pizza (10.67%). This indicates customers who visit China Wok also frequently visit these brands.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation.
China Wok experiences peak traffic between 12:00 PM and 1:00 PM, with the highest workload at 68.49%. Traffic starts increasing at 9:00 AM, peaking around lunchtime, and remains high until 7:00 PM. This data helps optimize staffing during peak hours.
Understanding consumer segments by gender and generation informs targeted marketing and positioning strategies.
China Wok's customer base shows a high affinity towards women (98) and men (101). Gen Z (197) shows a very high affinity, while Gen Y (104) also shows a high affinity. This suggests marketing should focus on these segments.