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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Wendy's performance in the El Salvador and how they change over time
See what factors influence Wendy's performance in the El Salvador and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Wendy's' competitors in the El Salvador
An analysis of Wendy's' competitors in the El Salvador
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Wendy's is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Wendy's market performance in El Salvador is at the 68th percentile, indicating an average/above average market standing. This means Wendy's captures more traffic than 67% of Cafe & Restaurants brands. Performance peers in adjacent range: Puerto Marisco, Burger King, Brutto, Restaurante La Rueda Steakhouse, McDonald's, Mister Donut.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
Wendy's in El Salvador sees Pizza Hut (24.54%), Pollo Campero (18.10%), Mister Donut (12.88%), McDonald's (12.27%), and Burger King (10.12%) as top competitors based on cross-visitation. This highlights shared customer bases and potential areas for competitive focus.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours.
Wendy's in El Salvador experiences peak traffic between 12:00 PM and 7:00 PM, with the highest workload around 1:00 PM (65.97%). Traffic is minimal between 10:00 PM and 5:00 AM. This data informs staffing and operational adjustments.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring messaging.
Wendy's consumer base in El Salvador shows a high affinity among women (index 67) and men (index 121), indicating over-representation. Gen Y (index 143) also shows high affinity. These insights can inform targeted marketing and product strategies.