Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence China In Box performance in the Brazil and how they change over time
See what factors influence China In Box performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
China In Box is ahead of most brands
Sample of brands in the same percentile
An analysis of China In Box' competitors in the Brazil
An analysis of China In Box' competitors in the Brazil
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
China In Box's market performance is at the 58th percentile, indicating an average/above average market standing. This suggests a moderate level of customer preference compared to peers like Dona Baunilha, Dom Medieval, De Immigrant, Detroit Steakhouse, Jeronimo, and Gennaro, who share the same percentile.
Customer satisfaction (CSAT) reflects brand perception, impacting loyalty and growth. High CSAT scores often correlate with repeat business and positive word-of-mouth.
China In Box has an overall CSAT of 69%, a significant 21.3 percentage point increase year-over-year. The North Region shows the highest CSAT at 81%, while the Northeast Region lags at 56%. This indicates strong positive sentiment overall, with regional variations needing attention.
Average check (transaction value) indicates customer spending habits. Monitoring this KPI helps optimize pricing and promotions for revenue maximization.
The overall average check for China In Box is 62.2 BRL, a 5.2% decrease year-over-year. The Central-West Region has the highest average check at 70.5 BRL, while the North Region has the lowest at 53.2 BRL. This suggests a need to analyze pricing strategies and regional economic factors.
Outlet count reflects market presence and expansion. Tracking this metric indicates growth strategy effectiveness and regional market penetration.
China In Box has 97 outlets in the Southeast Region, dominating its presence. The South Region has 18 outlets, followed by the Northeast with 15, Central-West with 13, and North with 6. This distribution highlights a concentration in the Southeast, with opportunities for expansion in other regions.
Competitor analysis identifies key rivals and customer overlap. This insight informs strategies to differentiate and capture market share effectively.
McDonald's is the top competitor with a cross-visitation rate of 8.54%, followed by Burger King at 4.52%, Coco Bambu at 3.77%, Subway at 2.01%, and Habib's at 2.01%. This indicates a significant overlap in customer base with major fast-food chains, suggesting a need to focus on unique value propositions.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to optimize customer service and operational efficiency.
China In Box experiences peak traffic workload between 12:00 PM and 8:00 PM, with the highest activity around 1:00 PM (57.76%). Traffic is significantly lower during early morning hours. This data suggests optimizing staffing and promotions during peak hours to maximize sales.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and brand resonance with specific demographics.
China In Box's customer base shows a slight over-representation of women (affinity index 102) and an under-representation of men (affinity index 98). Gen Y is significantly over-represented (affinity index 118), while Gen X (affinity index 80) and Gen Z (affinity index 47) are under-represented. This suggests high affinity among millennial consumers.