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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chicken Treat performance in the Australia and how they change over time
See what factors influence Chicken Treat performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chicken Treat' competitors in the Australia
An analysis of Chicken Treat' competitors in the Australia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Chicken Treat is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference.
Chicken Treat's market performance is at the 50th percentile, indicating an average market position. This means Chicken Treat's performance is on par with competitors like Plaza Tavern, Varsity, I Love Pizza, TheCray Seafood & Grill Restaurant, Curry Resort Indian Restaurant, and BBQ King Glen.
Competitor analysis identifies key rivals, informing strategies for differentiation, market share, and competitive advantage.
Chicken Treat's top competitors based on customer cross-visitation are McDonald's (25.11%), Hungry Jack's Burgers (15.98%), KFC (12.33%), Subway (5.94%), and Dôme Café (5.94%). This indicates a significant overlap in customer base, suggesting these brands are direct competitors for Chicken Treat.
Traffic workload reveals peak hours, enabling efficient staffing, resource allocation, and optimized customer experience.
Chicken Treat experiences peak traffic workload between 9 AM and 8 PM, with the highest activity around 6 PM (68.62%). This information is crucial for staffing and resource allocation to meet customer demand effectively during these peak hours.
Understanding consumer segments enables targeted marketing, personalized experiences, and improved customer engagement and loyalty.
Chicken Treat's customer base shows a high affinity towards women (index 74) and Gen X (index 173), while men (index 122) and Gen Y (index 113) are also represented. This suggests marketing efforts should consider the preferences and behaviors of these key demographic groups.