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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Chicken Tikka performance in the Egypt and how they change over time
See what factors influence Chicken Tikka performance in the Egypt and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Chicken Tikka is in the lower 42% of brands
Sample of brands in the same percentile
An analysis of Chicken Tikka' competitors in the Egypt
An analysis of Chicken Tikka' competitors in the Egypt
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Chicken Tikka's market performance is at the 42nd percentile in Egypt's Cafe & Restaurants industry, indicating a below average market standing. Performance peers in the same percentile range include The Yemenian restaurant, Circle K, Kasr El Kababgi, NASER ALFAIOMY RESTAURANT, Ezz, and كيمس.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth and competitive advantage.
Chicken Tikka's overall CSAT in Egypt is 50%, an increase of 8.8 percentage points year-over-year. Giza shows a CSAT of 62% with an 18.4 percentage point increase, while Cairo has a 40% CSAT with a 2.5 percentage point increase. This indicates improved customer satisfaction, particularly in Giza.
Average check reveals spending habits, crucial for revenue optimization and understanding customer value, guiding pricing and promotional strategies.
Chicken Tikka's overall average check is 564.1 EGP, a 104.2% increase year-over-year. Giza has an average check of 668.4 EGP, while Cairo's is 540.9 EGP. The significant increase suggests higher spending per customer, potentially due to menu changes or increased prices.
Outlet count indicates brand reach and market presence, influencing accessibility and brand visibility, key for market share and expansion strategies.
Chicken Tikka has 6 outlets in Cairo, 4 in Giza, and 1 each in Ad Dakahliya and Matruh. Cairo represents the largest concentration of outlets, indicating a strategic focus on this region for market penetration.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and highlighting opportunities for differentiation.
Chicken Tikka's top competitors based on cross-visitation are McDonald's (13.85%), Pizza Hut (10.77%), حجوجة (7.69%), KFC (7.69%), and Starbucks (7.69%). This indicates that customers who visit Chicken Tikka also frequent these fast-food and cafe chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and maximizing customer satisfaction during peak hours.
Chicken Tikka experiences peak traffic between 6 PM and 9 PM, with the highest workload around 8 PM (63.49%) and 9 PM (65.06%). Traffic is minimal between 3 AM and 10 AM. This data suggests the need for increased staffing during evening hours.
Understanding consumer segments enables targeted marketing, tailoring strategies to specific demographics and maximizing engagement and conversion rates.
Chicken Tikka's customer base shows a higher affinity among women (61%) and Gen Z (711%). Men are overrepresented (121%) and Gen Y is underrepresented (57%). This suggests a strong appeal to younger consumers, particularly Gen Z, and a need to balance marketing efforts across genders.