Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence Chicken Delight performance in the Canada and how they change over time
See what factors influence Chicken Delight performance in the Canada and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Chicken Delight' competitors in the Canada
An analysis of Chicken Delight' competitors in the Canada
In Cafés & Restaurants
·Jun – Aug 25
Chicken Delight is in the top 7% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
Cafés & Restaurants
Market performance shows brand's share of foot traffic. It reveals competitive strength and customer preference in the industry.
Chicken Delight's MARKET PERFORMANCE in Canada is at the 93rd percentile, indicating a leading position in the Cafe & Restaurants industry. This signifies a strong market presence relative to competitors. Performance peers in the same position include Shawarma Prince, Sally, Si Lom, Burger Fiancé, Fundy Restaurant & Dockside Suites and Tapri Chai.
Customer satisfaction is crucial for loyalty, brand reputation, and repeat business, impacting long-term profitability.
Chicken Delight's overall customer satisfaction (CSAT) stands at 77%, with an 18.3 percentage point increase year-over-year. In Manitoba, CSAT is also 77% with a 19.3 percentage point increase. The CSAT trend shows fluctuations between May and July 2025, ranging from approximately 72.88% to 78.95%.
Average check reflects customer spending and revenue potential, crucial for profitability and business growth.
The overall average check for Chicken Delight is 30.1 CAD, showing a 10.9% increase year-over-year. In Manitoba, the average check is also 30.1 CAD, indicating consistent spending patterns. Average check trends show slight variations between May and July 2025, ranging from approximately 29.4 CAD to 30.79 CAD.
Outlet count indicates brand reach and market penetration, directly influencing customer accessibility and revenue.
Chicken Delight has 17 outlets in Manitoba and 1 outlet in Saskatchewan. The distribution of outlets highlights Manitoba as the primary market for Chicken Delight, while Saskatchewan represents a smaller presence.
Competitor analysis identifies market rivals and consumer preferences, guiding strategic positioning and differentiation.
The top competitors for Chicken Delight, based on cross-visitation, are Tim Hortons (25.71%) and McDonald's (22.86%). Other competitors include Boston Pizza, BDI, and A&W Canada, each with 5.71% cross-visitation. This indicates that a significant portion of Chicken Delight customers also visit Tim Hortons and McDonald's.
Understanding peak hours optimizes staffing, inventory, and promotions, improving customer experience and efficiency.
Traffic workload varies throughout the day, with peak activity between 11:00 and 20:00, reaching its highest point at 17:00 (60.39%). The lowest traffic is observed between 1:00 and 5:00. This data suggests the need for optimized staffing and resource allocation during peak hours to manage customer flow effectively.
Analyzing consumer segments enables targeted marketing, maximizing relevance and engagement for optimal ROI.
Chicken Delight's customer base shows a higher affinity among men (135 index), indicating they are overrepresented compared to the average consumer. Women are underrepresented (51 index). Gen X (119 index) shows higher affinity compared to Gen Y (78 index).