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See what factors influence Carl's Jr. performance in the Australia and how they change over time
See what factors influence Carl's Jr. performance in the Australia and how they change over time
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Available by subscription
Discover your traffic workload during different times of the day
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Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Carl's Jr.' competitors in the Australia
An analysis of Carl's Jr.' competitors in the Australia
In Cafés & Restaurants
·Jun – Aug 25
Carl's Jr. is in the top 1% of brands
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows a brand's share of foot traffic, revealing competitive strength and customer preference in the industry.
Carl's Jr. holds a leading market performance with a percentile of 99 in Australia's Cafe & Restaurants industry. This indicates that Carl's Jr. captures a significant portion of customer traffic compared to its peers. Brands sharing a similar position (99th percentile) include D'Penyetz & D'Cendol, Burgertory, Kobe Wagyu Yakiniku, Pho A Gogo, Mikazuki and BBQ King Glen.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. High CSAT scores often correlate with repeat business and positive word-of-mouth.
Carl's Jr. in Australia demonstrates a strong customer satisfaction level at 74%, showing a significant 6 percentage point increase year-over-year. CSAT varies by state, with New South Wales reporting the highest at 97% and South Australia at 73% experiencing a slight decrease. Customer satisfaction increased from May to July 2025.
Average check (or spend per transaction) indicates revenue per customer. Monitoring this KPI helps to understand customer spending habits and identify opportunities to increase sales.
The average check for Carl's Jr. in Australia is 25.4 AUD, reflecting a 2.3% decrease year-over-year. South Australia has the highest average check at 26.4 AUD, while New South Wales shows the lowest at 21.1 AUD. The average check shows variation month to month during the reporting period.
Outlet count reflects brand reach and market presence. A higher number of outlets can indicate stronger brand recognition and easier accessibility for customers.
Carl's Jr. in Australia has a total of 26 outlets, with Queensland having the most (10), followed by South Australia and Victoria (7 each), and New South Wales with only 2 outlets. This distribution shows a concentration of Carl's Jr. locations in Queensland, South Australia and Victoria.
Competitor analysis helps brands understand their competitive landscape, identify key rivals, and refine strategies to attract and retain customers.
McDonald's, KFC and Hungry Jack's Burgers are the top competitors for Carl's Jr. in Australia, based on cross-visitation data. Approximately 21.80% of Carl's Jr.'s customers also visit McDonald's. KFC and Hungry Jack's Burgers are also significantly visited by Carl's Jr. customers, both with cross visitation of 12.21%.
Analyzing traffic workload by hour helps optimize staffing and resource allocation, ensuring efficient service during peak times and minimizing costs during slower periods.
Traffic workload for Carl's Jr. in Australia peaks between 12:00 PM and 6:00 PM, with the highest workload observed around 1:00 PM (66.42). Traffic is significantly lower during early morning hours (1:00 AM to 5:00 AM), indicating minimal or no activity during these times.
Consumer segment analysis informs targeted marketing by understanding demographic preferences, improving campaign relevance and ROI by tailoring messages to specific groups.
Carl's Jr. in Australia shows a higher affinity among men (125) compared to women (69). Gen X also shows high affinity (171), while Gen Z and Gen Y show 112 and 85 affinity, respectively, suggesting their over- and under-representation in Carl's Jr. customer base.