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Managing Partner, Global Business Development
See what factors influence Carbón performance in the Mexico and how they change over time
See what factors influence Carbón performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jun – Aug 25
Carbón is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Carbón' competitors in the Mexico
An analysis of Carbón' competitors in the Mexico
Top-5 brands that brand's customers also visit
Search among the top brands by number of locations
Cafés & Restaurants
Market Performance shows brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Carbón is a leading brand in Mexico's Cafe & Restaurants industry with a 99th percentile Market Performance. This indicates a strong market position relative to peers like Burdo Parrilla y Tragos, La Esquina Del Chilaquil, Peperovni, Boye's - Burgers & Pizza, El Sheik, and El Aduanero, who are also in the leading position.
CSAT reflects customer happiness. High CSAT often correlates with loyalty and positive word-of-mouth, impacting long-term brand success.
Carbón's overall customer satisfaction (CSAT) is 76%, a 2.1pp increase year-over-year. Guanajuato has the highest CSAT (86%), while Puebla shows a significant decrease (15%). The trend from May to July 2025 indicates fluctuating satisfaction levels, peaking in June at 84.29%.
Average check reflects customer spending per visit. Monitoring it helps understand pricing effectiveness and revenue trends.
The overall average check for Carbón is 517.7 MXN, a 13.5% increase year-over-year. Aguascalientes has the highest average check (803.8 MXN), while Jalisco's is 484.5 MXN. The average check increased from 430 MXN in May to 571.15 MXN in July 2025.
Outlet count indicates brand reach. Growth reflects expansion strategy and market penetration effectiveness.
Carbón has a presence in multiple states, with the majority of outlets located in Jalisco (7). Guanajuato has 3 outlets, State of Mexico has 2, while Aguascalientes and Puebla each have 1. No growth data available.
Competitor analysis reveals market rivalry. Understanding cross-visitation patterns informs competitive positioning.
Carbón's customers also frequently visit Starbucks (5.33%), Café La Flor De Córdoba (4%), Chai (3.33%), Campomar (3.33%), and Toks (3.33%). This cross-visitation indicates these brands compete for the same customer base.
Traffic workload shows peak hours. It helps optimize staffing, promotions, and resource allocation for efficiency.
Carbón experiences peak traffic between 8 PM and 10 PM, with the highest workload at 56.49%. Traffic is minimal in the early morning hours. This suggests Carbón is most popular during dinner and late-night hours.
Understanding consumer segments enables targeted marketing. Tailoring strategies by gender and generation maximizes engagement.
Carbón's customer base has a very high affinity for Women (99) and slight over-indexed for Men (101). Carbón's customer base has a high affinity for Gen Y (138), but Gen X (83) affinity is under-indexed. This data shows how strongly the segments are represented relative to the average consumer.