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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Cake Inn performance in the United Kingdom and how they change over time
See what factors influence Cake Inn performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Cake Inn' competitors in the United Kingdom
An analysis of Cake Inn' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Cake Inn is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Cake Inn's market performance is at the 47th percentile, indicating a below average/lagging position. This suggests Cake Inn captures less foot traffic than many competitors. Performance peers in the same percentile range include Colonel Saab, Burger Boi, Wondertree, RF Cafe & Patisserie, Monsoona Healthy Indian cuisine, and Tony Macaroni.
Identifying key competitors helps understand market dynamics. Cross-visitation data reveals brands that attract similar customer segments, informing competitive strategies.
Cake Inn's top competitors based on cross-visitation are Shanghai Xprezz (6.19%), KFC (6.19%), Burger King (5.15%), Cake Box (4.12%), and McDonald's (4.12%). This indicates that customers who visit Cake Inn also frequent these fast-food chains, suggesting a potential overlap in target audiences.
Traffic workload by hour reveals peak times, enabling efficient staffing and resource allocation. Understanding customer flow optimizes service and maximizes revenue.
Cake Inn experiences peak traffic between 11:00 AM and 6:00 PM, with the highest workload around 5:00 PM (58.04%). Traffic is minimal before 9:00 AM and after 9:00 PM. This data informs staffing schedules and promotional activities to align with customer demand.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies, enhancing engagement and brand resonance.
Cake Inn's customer base shows a high affinity towards women (102 index), and Gen Y (140 index). Men are slightly under-indexed (98 index), as are Gen Z (97 index) and Gen X (53 index). This suggests marketing efforts could be tailored to appeal more to Gen X and Gen Z.