Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Caffè Nero performance in the Turkey and how they change over time
See what factors influence Caffè Nero performance in the Turkey and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Caffè Nero' competitors in the Turkey
An analysis of Caffè Nero' competitors in the Turkey
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Caffè Nero is ahead of most brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Caffè Nero's market performance in Turkey is at the 62nd percentile, indicating an average/above average market standing. This means Caffè Nero captures more foot traffic than 62% of Cafe & Restaurants brands in Turkey. Performance peers in the same percentile range include Nevada Coffee, Serender, Barba Yani Restaurant, Terra Pizza, Saloon Burger, and SULTAN SOMATI & THE TABLE OF SULTAN (FİNE DİNİNG RESTAURANT).
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation. Higher CSAT often correlates with increased sales and positive word-of-mouth.
Caffè Nero's overall CSAT in Turkey is 60%, a decrease of 3.1 percentage points year-over-year. The Aegean Region shows the highest CSAT at 67% with a growth of 12.1 percentage points, while the Marmara Region has a CSAT of 61% with a decrease of 5.3 percentage points. Central Anatolia Region has the lowest CSAT at 49% with a growth of 0.5 percentage points.
Average check (Avg Check) indicates how much customers spend per visit, reflecting pricing strategy effectiveness and customer spending habits.
Caffè Nero's overall average check in Turkey is 259.5 TRY, a 43.7% increase year-over-year. The Central Anatolia Region has the highest average check at 282.6 TRY. The Marmara Region has an average check of 262.2 TRY, while the Aegean Region has the lowest average check at 205.8 TRY.
Number of outlets reflects brand's presence and reach. A larger number of outlets can indicate stronger market penetration and brand awareness.
Caffè Nero has the most outlets in the Marmara Region (85), followed by the Aegean Region (13) and Central Anatolia Region (9). This distribution indicates a strong presence in the Marmara Region, with opportunities for expansion in other regions.
Competitor analysis identifies key players and customer overlap, informing competitive strategies and highlighting opportunities for differentiation.
The top competitors for Caffè Nero in Turkey, based on customer cross-visitation, are Starbucks (11.59%), Köfteci Yusuf (6.50%), Kahve Dünyası (5.61%), Espressolab (4.20%), and BigChefs (3.69%). This indicates a significant overlap in customer base with Starbucks, suggesting a need to differentiate and attract customers from these competitors.
Traffic workload by hours reveals peak times, enabling efficient staffing and resource allocation to maximize customer service and sales.
Caffè Nero experiences peak traffic between 12:00 PM and 7:00 PM, with the highest workload around 2:00-4:00 PM (55.68%-56.71%). Traffic is lowest between 1:00 AM and 6:00 AM. This data helps optimize staffing and promotions during peak hours.
Understanding consumer segments by gender and generation enables targeted marketing, improving engagement and ROI by tailoring messaging and offers.
Caffè Nero's customer base in Turkey has a slightly higher affinity towards women (101 index) compared to men (99 index). Gen Y shows the highest affinity (120 index), while Gen X (69 index) and Gen Z (59 index) are under-indexed. This suggests that Gen Y is more strongly represented among Caffè Nero's customers.