Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Caffè Nero performance in the Turkey and how they change over time
See what factors influence Caffè Nero performance in the Turkey and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Caffè Nero' competitors in the Turkey
An analysis of Caffè Nero' competitors in the Turkey
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Caffè Nero is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows a brand’s share of foot traffic, revealing its competitive strength and customer preference in the cafe industry.
Caffè Nero in Turkey holds a leading market position with a 99th percentile ranking. This signifies a strong competitive advantage and high customer preference, outperforming most peers in the Cafe & Restaurants industry. Several peers also share this top percentile, including Nevada Coffee and Saloon Burger.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and brand reputation, thus profitability.
Caffè Nero's overall CSAT in Turkey is 60%, a slight decrease (-1.6pp) year-over-year. The Aegean Region shows the highest satisfaction (68%), with notable growth. Central Anatolia lags at 49%. This mixed performance indicates a need to address satisfaction levels in specific regions.
Average check reveals how much customers spend per visit, indicating pricing strategy effectiveness and customer purchasing behavior.
Caffè Nero's average check in Turkey is 259.3 TRY, a significant increase (43.6%) year-over-year. Central Anatolia has the highest average check (282.6 TRY). Aegean Region has the lowest (207.8 TRY). This suggests varied spending habits across regions.
Outlet count indicates brand reach and expansion, reflecting market penetration and growth strategy effectiveness.
Caffè Nero has 78 outlets in the Marmara Region, indicating its strongest presence there. The Aegean Region has 13 outlets, while Central Anatolia has 8. This distribution reflects the brand's strategic focus on specific regions within Turkey.
Competitor analysis reveals key rivals and customer overlap, crucial for strategic positioning and gaining competitive advantage.
Starbucks is Caffè Nero's top competitor in Turkey, with a cross-visitation rate of 11.53%. Köfteci Yusuf (6.46%), Kahve Dünyası (5.70%), Espressolab (4.44%), and BigChefs (3.68%) also show significant customer overlap, highlighting key competitive brands.
Traffic workload patterns show peak hours, informing staffing and marketing to optimize customer experience and resource allocation.
Caffè Nero experiences peak traffic between 12:00 PM and 7:00 PM in Turkey, with the highest workload around 4:00 PM - 5:00 PM (56.10% - 56.93%). Traffic is lowest in the early morning hours. This data informs staffing and operational decisions.
Understanding consumer demographics enables targeted marketing, improving engagement and ROI through tailored messaging and offerings.
Caffè Nero's customer base in Turkey shows a high affinity among women (index 105), suggesting over-representation compared to the average consumer. Gen Y (index 121) shows high affinity, while Gen X (index 67) and Gen Z (index 57) are under-indexed.