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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Café Morgane performance in the Canada and how they change over time
See what factors influence Café Morgane performance in the Canada and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of Café Morgane' competitors in the Canada
An analysis of Café Morgane' competitors in the Canada
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Café Morgane is in the top 3% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows the brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Café Morgane's market performance is at the 97th percentile, indicating a leading position in the Canadian Cafe & Restaurants industry. This means it captures a significant portion of customer traffic compared to its peers. Performance peers in the same percentile range include Parsi Premium Sandwiches, Burgers,Kabobs, Raj Palace, Cherry Street Bar-B-Que, Lobster On The Wharf Restaurant, Pho 37, and 10 DEAN.
Customer satisfaction (CSAT) measures how well a brand meets customer expectations, directly impacting loyalty and future sales.
Café Morgane's overall customer satisfaction is 81%, with a slight decrease of 1.5 percentage points compared to the previous year. In Quebec, the CSAT is also at 81%. The dynamic CSAT data shows fluctuations between 74.60% and 89.36% over the months from May to July 2025, indicating variability in customer experience.
Average check reflects customer spending per visit, influencing revenue and profitability. Higher values can indicate customer loyalty.
Café Morgane's overall average check is 15.7 CAD, a 35.8% increase year-over-year. In Quebec, the average check is also 15.7 CAD. The dynamic data shows fluctuations between 11.90 CAD and 20.66 CAD from May to July 2025, suggesting varying spending habits across the observed period.
Number of outlets indicates the brand's reach and market presence. More outlets potentially mean greater accessibility for customers.
Café Morgane has 14 outlets in Quebec, representing its total presence in Canada. The absence of growth value suggests no change in the number of outlets during the analyzed period.
Identifying top competitors helps understand market dynamics and benchmark performance against key players in the industry.
Café Morgane's top competitors based on customer cross-visitation are McDonald's (20.63%), Tim Hortons (17.46%), Restaurant Normandin (10.32%), Starbucks (8.73%), and A&W Canada (8.73%). These brands are frequently visited by Café Morgane's customers, highlighting their competitive influence.
Traffic workload reveals peak hours, allowing for optimized staffing and resource allocation to meet customer demand.
Café Morgane experiences peak traffic workload between 12:00 PM and 2:00 PM (hod 12-14), with the highest point at 65.33%. The lowest traffic is between midnight and 6:00 AM (hod 0-5). This data informs staffing and operational decisions to handle peak demand effectively.
Understanding consumer demographics enables tailored marketing strategies, improving engagement and brand resonance with target audiences.
Café Morgane's customer base shows high affinity towards women (89%) and men (108%). Gen X demonstrates a very high affinity (182%), while Gen Y (57%) and Gen Z (26%) show a lower affinity. This indicates that marketing could be tailored towards Gen X.