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Managing Partner, Global Business Development
See what factors influence Café de la Flor performance in the Mexico and how they change over time
See what factors influence Café de la Flor performance in the Mexico and how they change over time
Available by subscription
Available by subscription
An analysis of Café de la Flor' competitors in the Mexico
An analysis of Café de la Flor' competitors in the Mexico
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Café de la Flor is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Café de la Flor holds a leading market position in Mexico's Cafe & Restaurants industry with a 99th percentile ranking. This signifies a strong customer preference and competitive edge, placing it in the top 1% of brands. Performance peers include Taquerías el Fogón, Café La Pagoda, Sukiya, Bismarkcito, SUSHI JOY, and Crepes & Waffles, all within a similar leading percentile range.
Customer satisfaction (CSAT) reflects how well the brand meets customer expectations. High CSAT scores often translate to customer loyalty and positive word-of-mouth.
Café de la Flor's overall customer satisfaction (CSAT) stands at 74%, marking a 2.8 percentage point increase year-over-year. This indicates improved customer experiences. In Baja California, the CSAT also registers at 74%, with a similar growth of 2.8 percentage points. This shows steady increase in customer happiness.
Average check reveals the typical spending per customer. Tracking this metric can help optimize pricing strategies and identify opportunities to increase revenue.
The overall average check for Café de la Flor is 377.1 MXN, reflecting a 10.4% increase year-over-year. This suggests customers are spending more per visit. In Baja California, the average check is also 377.1 MXN, showing consistent spending habits. The trend from May to July 2025 shows average check going up.
Tracking the number of outlets indicates the brand's physical presence and expansion efforts. More outlets can lead to greater market reach and brand visibility.
Café de la Flor has 13 outlets in Baja California. This indicates a solid presence in the region, with opportunities for further expansion or optimization of existing locations.
Identifying main competitors and measuring customer overlap is key to understanding the competitive landscape and refining marketing strategies.
The top competitors for Café de la Flor, based on customer cross-visitation, are Carl's Jr. (11.19%), Caffenio (5.60%), Starbucks (4.85%), Giuseppis (4.10%), and Villa Marina (3.36%). These brands attract a portion of Café de la Flor's customers, informing competitive positioning and marketing efforts.
Analyzing traffic workload by hours helps optimize staffing and resource allocation during peak and off-peak times, improving operational efficiency.
Café de la Flor experiences peak traffic between 11 AM and 6 PM, with the highest workload around 12 PM (60.74%). Traffic is minimal between midnight and 7 AM. These insights allow for optimized staffing and promotional strategies.
Understanding consumer segments by gender and generation enables targeted marketing and personalized experiences, improving engagement and brand loyalty.
Café de la Flor's customer base shows that women are overrepresented (89% affinity), while men are also overrepresented (108% affinity). Gen X consumers show high affinity (138% affinity), Gen Y has near average affinity (96% affinity), and Gen Z is slightly below average (92% affinity).