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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Buffalucas performance in the Mexico and how they change over time
See what factors influence Buffalucas performance in the Mexico and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Buffalucas is in the top 1% of brands
Sample of brands in the same percentile
An analysis of Buffalucas' competitors in the Mexico
An analysis of Buffalucas' competitors in the Mexico
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance reveals a brand's competitive strength and customer preference, indicating its success relative to industry peers.
Buffalucas, with a market performance percentile of 99 in Mexico's Cafe & Restaurants industry, is a leading brand. This high percentile indicates a strong market presence. Its performance peers, including Bee's Pizza Reforma, Voraz, Café La Habana, Coppola Pizza Vinyl Bar, Sushi Yun-Yun and Negro Corazón Terraza, are within the same range.
Customer satisfaction is vital. It reflects brand perception, influences loyalty, and impacts business growth through repeat purchases and positive word-of-mouth.
Buffalucas' overall customer satisfaction (CSAT) is 45%, a decrease of 17.3 percentage points year-over-year. CSAT varies by state: Baja California shows a 100% CSAT, an increase of 9.5 percentage points, while Chihuahua has a 37% CSAT, a decrease of 17.4 percentage points. This indicates regional differences in customer perception.
Average check tracks spending per customer, influencing revenue. Analyzing trends identifies growth opportunities and informs pricing or promotional strategies.
Buffalucas' overall average check is 281.3 MXN, a 34.1% increase year-over-year. In Chihuahua, the average check is 282 MXN, with no growth. This suggests a positive revenue trend overall, with potential regional variations to investigate further.
Outlet count indicates brand reach and market presence, affecting accessibility and revenue potential. It highlights expansion efforts and regional focus.
Buffalucas has a total of 21 outlets. Chihuahua has the highest number of outlets with 16. Tabasco, Puebla, Durango, Campeche and Baja California each have 1 outlet. This shows a concentration of outlets in Chihuahua with limited presence in other states.
Competitor analysis reveals market dynamics, identifies competitive threats, and informs strategies for differentiation and gaining a competitive edge.
The top competitors of Buffalucas, based on customer cross-visitation, are Carl's Jr. (9.09%), Burger King (7.79%), KFC (6.49%), McDonald's (6.49%), and Domino's Pizza (5.19%). This reveals that Buffalucas' customers also frequent major fast-food chains.
Understanding traffic workload by hour helps optimize staffing, manage resources, and improve customer experience during peak and off-peak times.
Buffalucas experiences peak traffic workload between 13:00 and 21:00, with the highest workload at 15:00. Traffic is minimal between 0:00 and 7:00. This indicates a strong lunch and dinner crowd, suggesting optimal operating hours and staffing strategies.
Consumer segments reveal audience demographics, enabling targeted marketing strategies, personalized experiences, and improved engagement and brand loyalty.
Buffalucas' customer base shows a higher affinity among women (87) and a very high affinity among men (109). Gen Y has a very high affinity (172). This suggests a strong appeal to younger generations, with a stronger male affinity.