Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Boomarang Diner performance in the United States and how they change over time
See what factors influence Boomarang Diner performance in the United States and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Boomarang Diner' competitors in the United States
An analysis of Boomarang Diner' competitors in the United States
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Boomarang Diner is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Boomarang Diner's market performance is at the 45th percentile, indicating a below average/lagging market position. This suggests the brand captures less foot traffic compared to competitors. Performance peers in the same percentile range include Brasão Brazilian Steakhouse, Sabor Latin Street Grill, Honey Berry Pancakes and Cafe, Islands Restaurant, Birdcall - All Natural Chicken, and Tacos & Tequilas Mexican Grill.
Identifying top competitors helps understand the competitive landscape. Cross-visitation data reveals brands that attract similar customer segments, informing competitive strategies.
Boomarang Diner's top competitors based on cross-visitation are McDonald's (19.18%), Braum's Ice Cream & Dairy Store (15.28%), Sonic Drive-In (12.26%), Taco Bell (9.95%), and Chili's Grill & Bar (7.10%). This indicates that customers who visit Boomarang Diner also frequently visit these fast-food and casual dining chains.
Analyzing traffic workload by hour helps optimize staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes revenue potential.
Boomarang Diner experiences peak traffic between 10 AM and 1 PM, with the highest workload around 11 AM and 12 PM (66.27% and 66.08% respectively). Traffic is minimal between 9 PM and 7 AM. This data suggests optimizing staffing levels to match peak demand and reduce costs during off-peak hours.
Analyzing consumer segments by gender and generation informs targeted marketing. Affinity insights guide positioning strategies to resonate with key demographics.
Boomarang Diner's customer base shows a high affinity towards women (index 93) and men (index 107). Gen X is overrepresented (index 144), while Gen Y (index 66) and Gen Z (index 91) are underrepresented. This suggests marketing efforts should focus on retaining Gen X customers and attracting younger generations.