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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence 보드람치킨 performance in the South Korea and how they change over time
See what factors influence 보드람치킨 performance in the South Korea and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
보드람치킨 is in the lower 19% of brands
Sample of brands in the same percentile
An analysis of 보드람치킨' competitors in the South Korea
An analysis of 보드람치킨' competitors in the South Korea
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
보드람치킨's market performance is in the lower 19%, indicating a critically low market standing. This means the brand captures less foot traffic compared to competitors. Performance peers in the same range include 정희 구미원호점, 제주옥탑, 한복식당, DAENERYS, Umokeu, and Myeongdong Gejang.
Outlet count indicates brand reach and expansion, reflecting market penetration and growth potential.
보드람치킨 has 82 outlets in South Korea. The majority (71) are located in Gyeonggi, indicating a strong regional presence there. South Chungcheong has 7 outlets, Gangwon State has 3, and North Chungcheong has 1, showing varied distribution across the country.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and market positioning.
보드람치킨's top competitors based on customer cross-visitation are Starbucks (16.67%), McDonald's (16.67%), Burger King (11.11%), and Mega Coffee (11.11%). 다기야웅천점 accounts for 5.56%. This shows customers who visit 보드람치킨 also frequent these major fast-food and coffee chains.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations during peak hours.
보드람치킨 experiences peak traffic workload between 18:00 and 21:00, with the highest at 20:00 (54.80%). Traffic is lowest between 03:00 and 09:00. This data helps optimize staffing and resource allocation to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Men are overrepresented among 보드람치킨's consumers (Affinity Index 184). Gen Z also shows high affinity (Affinity Index 647). This suggests marketing efforts could focus on these demographics to further enhance engagement and brand loyalty.