Search among the top brands by number of locations
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Managing Partner, Global Business Development
See what factors influence 보드람치킨 performance in the South Korea and how they change over time
See what factors influence 보드람치킨 performance in the South Korea and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of 보드람치킨' competitors in the South Korea
An analysis of 보드람치킨' competitors in the South Korea
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
보드람치킨 is in the top 2% of brands
Sample of brands in the same percentile
Market Performance percentile indicates brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
보드람치킨 ranks in the top 2% with a Market Performance of 98, making it a leading brand. This highlights strong market presence and high customer preference compared to peers like 차이하나, Bomnal Cafe, 꼬꼬오리주물럭, 홍대 카페 놀거리 ㅎㄷ카페 | Seoul best coffee hongdae cafe | 韓国カフェ | 弘大カフェ| コーヒー, 거송갈비찜 and 제주옥탑.
Number of outlets indicates brand reach and market penetration. Growth in outlets often correlates with increased revenue and brand awareness.
보드람치킨 has 67 outlets in Gyeonggi, representing the majority of its locations. South Chungcheong has 7 outlets, Gangwon State has 3, and North Chungcheong has 1. Outlet growth data is not available.
Competitor analysis identifies key rivals and customer overlap, informing strategies to differentiate and capture market share effectively.
The top competitors for 보드람치킨, based on customer cross-visitation, are McDonald's and Starbucks (16% each), followed by Saeng Macha, 굽네치킨, and 애슐리퀸즈 (8% each). This indicates significant customer overlap with major fast-food and dining chains.
Traffic workload by hour reveals peak times, enabling optimized staffing, marketing, and resource allocation for improved customer experience.
보드람치킨 experiences peak traffic between 6 PM and 8 PM, with the highest workload at 8 PM (53.25%), and the lowest at 6 AM (0.06%). Traffic gradually increases throughout the afternoon, starting around 11 AM.
Understanding consumer segments allows for targeted marketing strategies, optimizing product offerings and messaging to resonate with specific groups.
Women have a high affinity (70) and Men have high affinity (121). Gen Y has a high affinity (131), while Gen Z affinity is (219). This data shows the brand is resonating more strongly with Gen Z.
Cafés & Restaurants