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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mega Coffee performance in the South Korea and how they change over time
See what factors influence Mega Coffee performance in the South Korea and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Mega Coffee' competitors in the South Korea
An analysis of Mega Coffee' competitors in the South Korea
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Aug – Oct 25
Mega Coffee is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Mega Coffee's market performance is at the 50th percentile, indicating an average market position in South Korea's Cafe & Restaurants industry. This means Mega Coffee's foot traffic is on par with the median competitor. Performance peers in the same percentile range include 메밀식당(여수막국수), 월화식당 영등포점, 정씨함박, 원조칠성통황금닭갈비닭칼국수, 애슐리퀸즈, and 담금주공방 유유히 성수 (UUHEE SEONGSU).
Competitor analysis identifies key rivals and cross-visitation patterns, informing competitive strategies and market positioning.
Mega Coffee's top competitors based on cross-visitation are Starbucks (31.45%), McDonald's (13.71%), A Twosome Place (8.06%), Burger King (6.45%), and Lotteria (5.65%). This indicates that a significant portion of Mega Coffee's customers also visit these brands, highlighting their competitive overlap.
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation for enhanced service.
Mega Coffee experiences peak traffic workload between 8 AM and 8 PM, with the highest activity around 12 PM to 2 PM (53.68% - 54.58%). Traffic is significantly lower during the night, with minimal activity between midnight and 6 AM.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for higher engagement.
Mega Coffee's consumer base shows a higher affinity towards men (index 145) compared to women (index 48). Among generations, Gen X (index 116) and Gen Z (index 109) show higher affinity compared to Gen Y (index 61). This suggests that marketing efforts may resonate more strongly with Gen X, Gen Z and male consumers.