Book a demo—
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Mega Coffee performance in the South Korea and how they change over time
See what factors influence Mega Coffee performance in the South Korea and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Mega Coffee is right in the middle
Sample of brands in the same percentile
An analysis of Mega Coffee' competitors in the South Korea
An analysis of Mega Coffee' competitors in the South Korea
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Mega Coffee's market performance is at the 47th percentile, indicating a below average/lagging position. This suggests the brand has a smaller share of foot traffic compared to competitors. Performance peers in the same percentile range include 라타볼라, JD BBQ, オダリチプカンジャンケジャン明洞2号店, 호두까끼형제, pearberrybanana, and 88돼지.
Customer satisfaction (CSAT) reflects loyalty and brand perception, directly impacting revenue and growth. Higher CSAT often correlates with repeat business.
Mega Coffee's overall CSAT is 73%, a 4.8 percentage point increase year-over-year, indicating improved customer sentiment. However, in Gyeonggi, CSAT decreased by 1.9 percentage points to 73%, suggesting a need to investigate local factors affecting satisfaction.
Average check (Avg Check) reveals spending per transaction, crucial for revenue analysis. Monitoring trends helps optimize pricing and promotions.
Mega Coffee's overall average check is 7.9K KRW, a decrease of 18.8% year-over-year, indicating lower spending per transaction. In Gyeonggi, the average check is 5.7K KRW with no growth, suggesting potential regional pricing or promotional issues.
Outlet count indicates market presence and expansion. Growth reflects investment and brand reach, influencing market share and accessibility.
Mega Coffee has the highest number of outlets in Gyeonggi (115), indicating a strong regional presence. North Gyeongsang follows with 37 outlets. The distribution highlights key markets and potential areas for expansion.
Competitor analysis identifies key rivals and customer preferences. Cross-visitation data reveals shared customer base and competitive landscape.
Starbucks is the top competitor with a 20.91% cross-visitation rate, indicating a significant overlap in customer base with Mega Coffee. A Twosome Place (8.18%) and McDonald's (6.36%) also show notable customer overlap.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and customer satisfaction.
Mega Coffee experiences peak traffic workload between 8 AM and 8 PM, with the highest activity around 12-1 PM (55.09%). Traffic is significantly lower during early morning hours, indicating operational adjustments may be needed.
Understanding consumer segments enables targeted marketing. Gender and generational insights inform tailored campaigns and product development.
Mega Coffee's customer base shows a higher affinity among women (index 55) and men (index 138). Among generations, Gen X (index 120) and Gen Y (index 98) show higher affinity compared to Gen Z (index 32).