Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Biryani By Kilo performance in the India and how they change over time
See what factors influence Biryani By Kilo performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Biryani By Kilo' competitors in the India
An analysis of Biryani By Kilo' competitors in the India
In Cafés & Restaurants
·Jul – Sep 25
Biryani By Kilo is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Biryani By Kilo's MARKET PERFORMANCE is at the 55th percentile, indicating an average market position. This means the brand's foot traffic is on par with many competitors. Performance peers in the same percentile range include Ohris, BHOOKELA BIRYANI, Annapurna, Golu Restorent, Iceberg Organic Icecreams, and Ghevar Thali | Best Thali Restaurant in Pune.
Customer satisfaction (CSAT) reflects how happy customers are with a brand, impacting loyalty and word-of-mouth, crucial for sustained growth.
Biryani By Kilo's overall CSAT is 72%, a 13.9 percentage point increase year-over-year, indicating improved customer happiness. Goa shows the highest CSAT at 90%, followed by Haryana at 86%. There was fluctuation in CSAT during the months of June, July and August of 2025.
Average check (Avg Check) indicates how much customers spend per order, reflecting pricing strategy and customer spending habits.
Biryani By Kilo's overall average check is INR 823.90, a 15.7% increase year-over-year, suggesting customers are spending more per order. Haryana has the highest average check at INR 1100. There was fluctuation in average check during the months of June, July and August of 2025.
Number of outlets indicates brand reach and expansion, reflecting growth strategy and market penetration across different regions.
Biryani By Kilo has the most outlets in Maharashtra (25), followed by Delhi and Karnataka (15 each). This distribution shows the brand's stronger presence in these states compared to others.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation efforts.
The top competitors for Biryani By Kilo, based on cross-visitation, are McDonald's (8.99%), KFC (7.07%), Domino's Pizza (7.07%), Pizza Hut (6.00%), and Burger King (5.14%). This indicates customers of Biryani By Kilo also frequent these fast-food chains.
Traffic workload analysis reveals peak hours, enabling optimized staffing and resource allocation for better customer service.
Biryani By Kilo experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 20:00 (64.93). Traffic is minimal between 0:00 and 8:00.
Understanding consumer segments by gender and generation enables targeted marketing and positioning strategies for better engagement.
Women show an affinity index of 58, while men show an affinity index of 119. Gen X has an affinity index of 93, Gen Y has an affinity index of 102, and Gen Z has an affinity index of 96. Men and Gen Y are overrepresented.