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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
See what factors influence Biryani By Kilo performance in the India and how they change over time
See what factors influence Biryani By Kilo performance in the India and how they change over time
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Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Biryani By Kilo' competitors in the India
An analysis of Biryani By Kilo' competitors in the India
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Biryani By Kilo is in the top 1% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows Biryani By Kilo's competitive strength and customer preference, reflecting its share of foot traffic in Cafe & Restaurants industry.
Biryani By Kilo is a leading brand in India's Cafe & Restaurants sector, holding the 99th percentile. This top 1% position indicates strong competitive performance and high customer preference. Performance peers in the same range include Pizzaiiolo Wood Fired, Subbayya Gari Hotel, Aryan, Pizza ZOne, Jogeshwari Misal & Bhel and GOOD FLIPPIN'BURGERS.
Customer satisfaction is crucial for brand loyalty, revenue, and growth. It reflects the quality of experiences and overall brand perception.
Biryani By Kilo's overall customer satisfaction (CSAT) is 72%, a 12.1 percentage point increase year-over-year. Chhattisgarh shows the highest CSAT at 93%, while Uttar Pradesh has 75% CSAT. Recent months indicate fluctuations, with a peak in June 2025 (81.48%) and a low in July 2025 (53.17%).
Average check reflects customer spending habits and pricing strategy effectiveness, revealing revenue per transaction.
The overall average check for Biryani By Kilo is 780.5 INR, a 14.2% increase year-over-year. Haryana and Delhi lead with an average check of 1.1K INR. Recent data shows fluctuations, peaking in June 2025 at 883.33 INR and dropping to 649.63 INR in July 2025.
Competitor analysis identifies key players and customer preferences, informing competitive strategies and differentiation efforts.
Top competitors for Biryani By Kilo, based on customer cross-visitation, include Ram ram sa (63.17%), Anna Idli (56.37%), and Vatika Garden Restaurant (54.41%). Vintage Kitchen (45.59%) and Spice Nation (19.09%) also compete for the same customer base.
Understanding consumer segments enables targeted marketing, product development, and personalized experiences, maximizing customer engagement.
Consumer segment analysis shows that women are strongly represented among Biryani By Kilo's customers (affinity index 71), while men are over-represented with an affinity index of 110. Among generations, Gen Y demonstrates an affinity index of 101, followed by Gen X with an index of 93 and Gen Z with 91.