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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence BΙG PΙZZA performance in the Argentina and how they change over time
See what factors influence BΙG PΙZZA performance in the Argentina and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
An analysis of BΙG PΙZZA' competitors in the Argentina
An analysis of BΙG PΙZZA' competitors in the Argentina
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
BΙG PΙZZA is ahead of most brands
Sample of brands in the same percentile
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
BΙG PΙZZA's market performance is at the 59th percentile, indicating an average market standing. This means BΙG PΙZZA is performing similarly to Puerto Cristal, SĀNTAL, Antares, Parrilla La Chicha Restaurante, Nápoles, and SÃO Medialunas y Café.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. High CSAT scores indicate a strong brand reputation.
BΙG PΙZZA boasts an 81% overall customer satisfaction, a 3.6 percentage point increase year-over-year. Santa Cruz Province shows the highest CSAT at 97%, while Santa Fe lags at 62%. This suggests regional variations in customer experience.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization. Monitoring this KPI helps maximize profitability.
BΙG PΙZZA's average check is 9.7K ARS, a 48.1% increase year-over-year. Buenos Aires shows an average check of 9.1K ARS. The average check increased from 7492.75 ARS in June 2025 to 12159.09 ARS in August 2025.
Outlet count indicates brand reach and market penetration. Tracking this KPI informs expansion strategies and assesses overall business growth.
BΙG PΙZZA has 64 outlets in Buenos Aires, 7 in Santa Fe, and 5 in Santa Cruz Province. Misiones has 4 outlets, while Formosa, Río Negro Province, San Luis, Córdoba Province, Chaco and Neuquén Province each have 2 outlets.
Competitor analysis identifies key rivals and their market share, enabling strategic positioning and competitive advantage. It highlights direct competition.
BΙG PΙZZA's top competitors are McDonald's (10% cross-visitation), Mostaza (7.37%), Burger King (4.74%), Grido Helado (4.21%), and Kentucky (3.68%). This indicates significant overlap in customer base with these fast-food chains.
Traffic workload analysis optimizes staffing and resource allocation. Understanding peak hours ensures efficient service and maximizes customer satisfaction.
BΙG PΙZZA experiences peak traffic between 11 AM and 10 PM, with the highest workload at 8 PM (51.51). Traffic is minimal between 1 AM and 9 AM, suggesting operational adjustments during off-peak hours.
Understanding consumer segments allows for targeted marketing, improving ad relevance and ROI. Tailoring strategies to specific demographics enhances engagement.
Women are overrepresented among BΙG PΙZZA's consumers (affinity index 76), while men are also overrepresented (affinity index 128). Gen Y exhibits high affinity (affinity index 183), indicating a strong connection with this generation.
Cafés & Restaurants