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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Beutea performance in the Malaysia and how they change over time
See what factors influence Beutea performance in the Malaysia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Beutea' competitors in the Malaysia
An analysis of Beutea' competitors in the Malaysia
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jul – Sep 25
Beutea is right in the middle
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference.
Beutea's market performance is at the 51st percentile, indicating an average market standing in Malaysia's Cafe & Restaurants industry. This suggests moderate brand visibility and customer traffic compared to competitors like BBQ CAMPS MAN 91, Luna Luna, P&C Kitchen Restaurant Eco Grandeur, Mee Racun Titan, Fire Pitz, and Nam Heong Chicken Rice @Jalan Sultan 南香, which are in the same percentile range.
Customer satisfaction reflects brand perception, impacting loyalty and revenue. Tracking CSAT helps identify areas for service improvement.
Beutea's overall customer satisfaction is 62%, a decrease of 18.7 percentage points year-over-year. Malacca shows the highest CSAT at 81%, while Pahang has the lowest at 54%. The downward trend suggests a need to address service or product issues to improve customer sentiment across all locations, especially in Pahang, Selangor and Kuala Lumpur.
Average check reveals customer spending habits, influencing revenue strategies and menu optimization for increased profitability.
Beutea's average check varies by location. Johor leads with 22.6 MYR, followed by Selangor (18 MYR) and Kuala Lumpur (16.1 MYR). The absence of year-over-year growth data limits trend analysis, but the location-based differences suggest potential for targeted promotions or menu adjustments to optimize spending.
Outlet count indicates market reach and growth potential. Expansion strategy impacts brand visibility and customer accessibility.
Beutea has 9 outlets each in Johor and Kuala Lumpur, 7 in Selangor and Penang, and 2 each in Malacca, Perak, Negeri Sembilan, and Pahang. Sarawak has 1 outlet. This distribution highlights key markets and potential areas for expansion or consolidation based on performance.
Competitor analysis identifies key rivals and customer preferences, informing strategies for differentiation and market share growth.
Beutea's customers also frequently visit Oriental Kopi 华阳 (10.50%), Monograph Cafe & Dining (5.02%), ZUS Coffee (5.02%), Seoul Garden (4.11%), and McDonald's (4.11%). This cross-visitation data suggests these brands are Beutea's main competitors, indicating a need to analyze their offerings and customer experience to identify opportunities for differentiation and customer retention.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient service during peak hours for customer satisfaction.
Beutea experiences peak traffic between 19:00 and 21:00, with the highest workload at 20:00 (58.62). Traffic is minimal between midnight and 9:00. This data suggests staffing and resource allocation should be optimized to meet demand during evening peak hours, ensuring efficient service and customer satisfaction.
Understanding consumer segments enables targeted marketing, tailoring products and messaging to specific demographics for higher engagement.
Beutea's customer base shows affinity indexes of 100 for both Women and Men. Gen Z is overrepresented (156), while Gen X (55) and Gen Y (81) are underrepresented. This suggests marketing efforts should focus on retaining Gen Z while attracting Gen X and Y through tailored campaigns.