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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Behrouz Biryani performance in the India and how they change over time
See what factors influence Behrouz Biryani performance in the India and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Behrouz Biryani is right in the middle
Sample of brands in the same percentile
An analysis of Behrouz Biryani' competitors in the India
An analysis of Behrouz Biryani' competitors in the India
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Behrouz Biryani's market performance is at the 48th percentile in India's Cafe & Restaurants industry, indicating a below average/lagging market position. This means the brand captures less foot traffic compared to many competitors. Performance peers in the same percentile range include SHEBA MANDHI, 56 Dukaan (Chhappan Dukaan), Ramanam Junagadh, Hotel Hyderabadi Biryani Palace, Grills and Giggles, and Burger Man.
Customer satisfaction (CSAT) reflects customer loyalty and brand perception, directly impacting revenue and long-term growth.
Behrouz Biryani's overall CSAT is 43%, a decrease of 10.7 percentage points year-over-year. Delhi shows the highest CSAT at 66% but with a significant decrease, while Uttar Pradesh has 63% with an increase. Gujarat shows 59% with an increase. Haryana has 50% with a slight decrease, and Tamil Nadu has the lowest CSAT at 42% with a slight decrease.
Average check (transaction value) indicates spending per customer, influencing revenue and profitability.
Behrouz Biryani's overall average check is INR 636.5, a 2% decrease year-over-year. Uttar Pradesh has the highest average check at INR 920, while Gujarat has INR 638.5. Delhi has INR 672.7, Telangana has INR 650, and Karnataka has INR 644.4. There is no growth data for any state.
Outlet count reflects brand reach and market penetration, crucial for revenue and customer accessibility.
Behrouz Biryani has the most outlets in Maharashtra (87), followed by Karnataka (52), and Tamil Nadu (45). Telangana has 29 outlets, Delhi has 26, Uttar Pradesh has 23, Gujarat has 17, Haryana and West Bengal each have 14, and Rajasthan has 9. This distribution indicates a strong presence in western and southern India.
Identifying key competitors helps refine strategies and understand market dynamics.
Behrouz Biryani's top competitors based on cross-visitation are McDonald's (10.29%), KFC (9.65%), Domino's Pizza (8.36%), Burger King (7.07%), and Haldiram's (4.82%). This indicates that customers who visit Behrouz Biryani also frequently visit these fast-food chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation.
Behrouz Biryani experiences peak traffic workload between 18:00 and 21:00, with the highest workload at 20:00 (52.69%). Traffic is significantly lower during early morning hours, indicating a strong evening and dinner service demand.
Understanding consumer segments enables targeted marketing and product development.
Behrouz Biryani's consumer base shows a high affinity towards women (67%, under-indexed) and men (115%, over-indexed). Among generations, Gen X (100%) and Gen Y (101%) show average affinity, while Gen Z (96%) is slightly under-indexed.