Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Bastard Burgers performance in the Sweden and how they change over time
See what factors influence Bastard Burgers performance in the Sweden and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bastard Burgers' competitors in the Sweden
An analysis of Bastard Burgers' competitors in the Sweden
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Bastard Burgers' market performance is at the 67th percentile, indicating an above average position in the Cafe & Restaurants industry in Sweden. This suggests a solid market standing relative to competitors like Subway and Mae Thai, which are in a similar percentile range.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term sustainability.
Overall customer satisfaction for Bastard Burgers is 66%, a decrease of 7.6 percentage points year-over-year. However, satisfaction varies by location, with Kalmar County showing the highest satisfaction at 92% and significant growth. This suggests regional strengths to leverage and overall satisfaction needs improvement.
Average check reveals customer spending habits, crucial for pricing strategies and revenue optimization.
The overall average check for Bastard Burgers is not available. However, average check varies by county, with Västerbotten County showing the highest average check at 331.3 SEK. The lowest average check is in Stockholm County at 195 SEK. This indicates regional differences in customer spending.
Outlet count indicates brand reach and market penetration, influencing accessibility and brand visibility.
Bastard Burgers has the highest number of outlets in Stockholm County (24), indicating a strong presence in this region. Västra Götaland County follows with 10 outlets. This distribution highlights key markets for the brand and potential areas for expansion.
Competitor analysis identifies key rivals and customer preferences, informing competitive strategies and differentiation efforts.
McDonald's is the top competitor for Bastard Burgers, with a cross-visitation rate of 15.46%. Max Burgers follows at 11.36%. This indicates that a significant portion of Bastard Burgers' customers also visit these fast-food chains, highlighting direct competition.
Traffic workload analysis optimizes staffing and resource allocation, ensuring efficient operations and customer service.
Bastard Burgers experiences peak traffic workload between 11 AM and 7 PM, with the highest workload around 12-1 PM. Traffic is minimal during the early morning hours (12 AM - 7 AM). This data informs staffing and resource allocation to meet customer demand effectively.
Understanding consumer segments enables targeted marketing, improving engagement and brand resonance.
Women are overrepresented among Bastard Burgers' consumers (affinity index of 77), while men are even more overrepresented (affinity index of 114). Gen Y shows a high affinity (122), while Gen Z is underrepresented (47). This suggests targeted marketing strategies should focus on these key demographics.