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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Banjo's performance in the Australia and how they change over time
See what factors influence Banjo's performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Banjo's' competitors in the Australia
An analysis of Banjo's' competitors in the Australia
In Cafés & Restaurants
·Jul – Sep 25
Banjo's is right in the middle
Sample of brands in the same percentile
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Banjo's market performance in Australia is average, holding the 49th percentile. This indicates moderate market share and customer preference compared to competitors. Performance peers in the same percentile range include Glenny Kebabs, Sue's Burgers and Shakes, Squires Loft, Myung Jang, Chicken Treat, and C9 Chocolate and Gelato.
Customer satisfaction reflects brand perception and loyalty, directly impacting retention and revenue growth. Monitoring CSAT is crucial for identifying areas for improvement.
Banjo's overall customer satisfaction in Australia is 72%, a decrease of 4.4 percentage points year-over-year. Tasmania shows the highest CSAT at 77%, while New South Wales has the lowest at 50%. The decline in CSAT suggests a need to address customer concerns, particularly in New South Wales and Queensland.
Average check indicates customer spending per visit, influencing revenue. Tracking this KPI helps optimize pricing and identify upselling opportunities.
Banjo's average check in Australia is 18 AUD, a decrease of 1.5% year-over-year. Queensland has the highest average check at 20.2 AUD. The overall decrease suggests a need to analyze spending habits and potentially adjust offerings or promotions.
Outlet count reflects brand reach and market presence. Monitoring this KPI indicates expansion progress and potential market saturation.
Banjo's has 29 outlets in Tasmania, 17 in Queensland, 4 in Victoria, and 1 each in South Australia and New South Wales. The concentration in Tasmania suggests a strong regional presence, while limited outlets in other states indicate expansion opportunities.
Competitor analysis identifies key rivals and customer overlap, informing competitive strategies and differentiation efforts to gain market share.
Banjo's top competitors in Australia, based on cross-visitation, are McDonald's (13.81%), KFC (6.08%), Red Rooster (4.97%), Guzman y Gomez (4.97%), and Hungry Jack's Burgers (4.42%). McDonald's has a significantly higher cross-visitation rate, indicating a substantial overlap in customer base.
Traffic workload analysis reveals peak hours and customer flow, enabling efficient staffing and resource allocation to optimize service and revenue.
Banjo's traffic workload peaks between 8 AM and 12 PM, with the highest activity around 11 AM (69.50%) and 12 PM (69.44%). There is minimal activity between 7 PM and 4 AM. This data suggests a strong breakfast and lunch crowd, requiring adequate staffing during these hours.
Understanding consumer segments enables targeted marketing, product development, and personalized experiences, maximizing engagement and brand resonance.
Banjo's customer base shows a high affinity towards women (97) and men (102). Gen X is overrepresented (170), while Gen Y is underrepresented (85), and Gen Z is slightly overrepresented (113). This suggests that Banjo's resonates strongly with Gen X, while there is an opportunity to increase engagement with Gen Y.