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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Banjo's performance in the Australia and how they change over time
See what factors influence Banjo's performance in the Australia and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
Banjo's is right in the middle
Sample of brands in the same percentile
An analysis of Banjo's' competitors in the Australia
An analysis of Banjo's' competitors in the Australia
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Banjo's market performance is at the 51st percentile, indicating an average market position. This means Banjo's captures an average share of customer traffic compared to its peers in Australia's Cafe & Restaurants industry. Performance peers in the same percentile range include Han Jan Brisbane 한잔, Sweet India, DooBoo, MISC. Parramatta, Monkey King Thai, and Shinara BBQ Buffet.
Competitor analysis identifies key rivals and customer preferences. Understanding cross-visitation patterns informs competitive strategies and reveals potential partnerships.
Banjo's top competitors based on cross-visitation are McDonald's (15%), KFC (7.5%), Hungry Jack's Burgers (6.67%), Guzman y Gomez (5.83%), and Domino's Pizza (4.17%). This indicates that customers who visit Banjo's also frequently visit these fast-food chains, suggesting a need to differentiate and capture a larger share of their customer base.
Traffic workload by hour reveals peak and off-peak times, enabling efficient staffing and resource allocation to optimize customer service and minimize wait times.
Banjo's experiences peak traffic between 7 AM and 1 PM, with the highest workload around 11 AM (71.30%). Traffic is minimal during the night, from 7 PM to 4 AM. This data suggests that Banjo's should optimize staffing and resources during the morning and early afternoon to handle the increased customer volume.
Understanding consumer segments by gender and generation enables targeted marketing. Affinity insights inform positioning strategies and improve engagement with key demographics.
Banjo's customer base shows a high affinity towards women (index 97) and men (index 102). Among generations, Gen X is overrepresented (index 195), while Gen Y (index 85) and Gen Z (index 83) are underrepresented. This suggests that Banjo's resonates strongly with Gen X, while there's an opportunity to increase engagement with younger generations.