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Managing Partner, Global Business Development
See what factors influence Baguette performance in the Austria and how they change over time
See what factors influence Baguette performance in the Austria and how they change over time
Available by subscription
Available by subscription
An analysis of Baguette' competitors in the Austria
An analysis of Baguette' competitors in the Austria
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jun – Aug 25
Baguette is in the top 1% of brands
Sample of brands in the same percentile
Market performance shows brand's foot traffic share, revealing competitive strength and customer preference within its industry.
Baguette's Market Performance is at the 99th percentile, indicating a leading position in the Cafe & Restaurants industry in Austria. This means Baguette captures a very large share of customer visits. Performance peers in a similar range include Hans im Glück, Best Food Grill, DerMann, der verwöhnt, Zwettler's Wirtshaus, Wiener Würstelstand, and Stiftskeller.
Customer satisfaction (CSAT) reflects customer happiness. Tracking CSAT helps identify areas for improvement and strengthens brand loyalty.
Baguette's overall customer satisfaction is 73%, a decrease of 1.5 percentage points year-over-year. Salzburg shows a significant CSAT decrease (-18pp), while Tyrol shows a slight increase (+1.5pp). Recent months show fluctuating CSAT, peaking in June 2025 at 79.73%.
Average check reflects customer spending per visit. Analyzing this KPI helps understand revenue trends and optimize pricing strategies.
Baguette's overall average check is 8.70 EUR, down 10.40% year-over-year. Tyrol's average check is 8.80 EUR with no growth, while Salzburg's is 7.50 EUR, also with no growth. Monthly data shows a fluctuating average check, with a high of 10.14 EUR in May 2025.
Outlet count indicates brand reach. Changes reflect expansion or contraction, affecting market penetration and customer accessibility.
Baguette has 124 outlets in Tyrol, significantly more than in other Austrian states. Salzburg has 16 outlets, Vorarlberg and Carinthia each have 3, and Upper Austria has only 1. Tyrol has the most coverage for the brand.
Competitor analysis identifies key rivals. Cross-visitation data highlights brands competing for the same customer base.
McDonald's is the top competitor, with 18.18% of Baguette's customers also visiting it. Der Bäcker Ruetz follows at 9.47%. Ezeb Brot, Le Burger, and Restaurant Fuschertörl have lower cross-visitation rates of 2.65%, 1.89%, and 1.52% respectively.
Traffic workload distribution reveals peak hours. This helps optimize staffing, promotions, and resource allocation for Baguette.
Baguette experiences peak traffic between 7 AM and 6 PM, with the highest workload around 11 AM (58.76%). Traffic is minimal between 7 PM and 6 AM, showing a clear daytime business pattern.
Consumer segment analysis informs targeted marketing. Understanding gender and generational mix helps tailor promotions effectively.
Women are overrepresented in Baguette's consumer base (74% affinity, but this is index, with a delta of -26.15). Men show much higher affinity (115% affinity, with a delta of 15.19). Gen X (127% affinity, delta of 26.87) are overrepresented, while Gen Y (63% affinity, delta of -36.76) and Gen Z (31% affinity, delta of -68.79) are underrepresented.
Cafés & Restaurants