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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence BACK-FACTORY performance in the Germany and how they change over time
See what factors influence BACK-FACTORY performance in the Germany and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Aug – Oct 25
BACK-FACTORY is in the lower 44% of brands
Sample of brands in the same percentile
An analysis of BACK-FACTORY' competitors in the Germany
An analysis of BACK-FACTORY' competitors in the Germany
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
BACK-FACTORY's market performance is in the lower 44% in Germany's Cafe & Restaurants industry, indicating a below average market standing. Peers in the same percentile include Tucher-Bräu am Opernhaus, Of Eden, Küsten-Räucherei Albrecht, Berliner Döner Regensburg, Tikka N Talk Stachus Passagen, and Casita Mexicana.
Competitor analysis identifies key rivals and their market share. This insight informs strategies to gain a competitive edge and attract more customers.
BACK-FACTORY's top competitors based on customer cross-visitation are McDonald's (14.85%), Burger King (8.91%), BackWerk (8.42%), Ditsch (5.45%), and KFC (5.45%). This indicates a significant overlap in customer base with fast-food chains and other bakeries.
Traffic workload shows peak hours, helping optimize staffing and resource allocation to meet customer demand efficiently and improve service quality.
BACK-FACTORY experiences peak traffic between 08:00 and 17:00, with the highest workload around 11:00 and 12:00 (53.60% and 53.53% respectively). Traffic is minimal between 20:00 and 04:00, suggesting opportunities for targeted promotions during off-peak hours.
Understanding consumer segments enables targeted marketing. Tailoring strategies to gender and generation enhances engagement and brand relevance.
BACK-FACTORY's customer base shows a high affinity for women (87%) and men (108%). Gen X (129%) and Gen Z (118%) are overrepresented, while Gen Y (83%) is underrepresented, suggesting targeted marketing opportunities for each generation.