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Managing Partner, Global Business Development
See what factors influence Bäckerei Happ GmbH & Co. KG performance in the Germany and how they change over time
See what factors influence Bäckerei Happ GmbH & Co. KG performance in the Germany and how they change over time
Available by subscription
Available by subscription
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bäckerei Happ GmbH & Co. KG' competitors in the Germany
An analysis of Bäckerei Happ GmbH & Co. KG' competitors in the Germany
Search among the top brands by number of locations
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand’s share of foot traffic, revealing its competitive strength and customer preference.
Bäckerei Happ GmbH & Co. KG holds a leading market performance at the 99th percentile, indicating a strong market position in the Cafe & Restaurants industry in Germany. It outperforms most competitors, ranking in the top 1% of brands. Performance peers in a similar range include GLOBUS, Braaker, CRUNCHY KEBAB, Geisha am Gärtnerplatz, Trölsch and Anteplioglu.
Customer satisfaction reflects customer loyalty and likelihood of repeat business, directly impacting revenue and brand reputation.
Bäckerei Happ GmbH & Co. KG demonstrates high customer satisfaction, with an overall CSAT of 90%, marking a 0.6 percentage point increase year-over-year. In Hesse, the CSAT also stands at 90%, showing consistent satisfaction across this state. This indicates strong customer loyalty and positive brand perception.
Average check reveals customer spending habits and helps optimize pricing strategies and product offerings for revenue maximization.
The average check for Bäckerei Happ GmbH & Co. KG is 7.1 EUR, a slight decrease of 0.3% compared to the previous year. The average check in Hesse is also 7.1 EUR. Monitoring this metric helps understand customer spending trends and adjust business strategies accordingly.
Competitor analysis identifies key market rivals, enabling strategic benchmarking and differentiation to gain a competitive edge.
The top competitors of Bäckerei Happ GmbH & Co. KG include papperts GmbH (17.53% cross-visitation), McDonald's (11.86%), Burger King (4.12%), Guter Gerlach (2.58%), and Biergarten Theresienhof (2.06%). This highlights the brands that customers also visit, informing competitive strategies.
Consumer segment analysis enables targeted marketing by understanding demographic preferences and tailoring strategies for engagement.
Among consumers of Bäckerei Happ GmbH & Co. KG, women are overrepresented with an affinity index of 71, while men are significantly overrepresented with an index of 117. Gen X consumers are highly overrepresented with an affinity index of 134, while Gen Y and Gen Z are underrepresented, with affinity indexes of 50 and 32, respectively. This information can inform targeted marketing strategies.
