Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
See what factors influence Bäckerei Naumann performance in the Germany and how they change over time
See what factors influence Bäckerei Naumann performance in the Germany and how they change over time
Available by subscription
Available by subscription
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafés & Restaurants
In Cafés & Restaurants
An analysis of Bäckerei Naumann' competitors in the Germany
An analysis of Bäckerei Naumann' competitors in the Germany
Top-5 brands that brand's customers also visit
In Cafés & Restaurants
·Jun – Aug 25
Bäckerei Naumann is in the top 2% of brands
Sample of brands in the same percentile
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing competitive strength and customer preference in the Cafe & Restaurants industry.
Bäckerei Naumann is a leading brand with a market performance percentile of 98, placing it in the top 2% of Cafe & Restaurants in Germany. This indicates strong market presence and customer preference compared to competitors. Performance peers in the same percentile range include Wolfsteller, Delil Pizza-& Kebaphaus, Medina Holzkohle Grillhaus, Café Reinhardt, Kebap Häusle, and China Restaurant Aroma.
Customer satisfaction reflects brand perception and loyalty, directly impacting revenue and long-term success in the Cafe & Restaurants sector.
Customer satisfaction for Bäckerei Naumann is at 76%, a decrease of 13 percentage points year-over-year. In Hesse, the CSAT is also 76% with a similar decrease. Analyzing the CSAT dynamic data shows fluctuations over the months, with a high of 96.88% in June 2025. Monitoring and addressing the drivers behind the decline are critical to maintain customer loyalty.
Average check reveals spending habits, informing pricing and menu strategies to optimize revenue in the Cafe & Restaurants market.
The overall average check for Bäckerei Naumann is 6.60 EUR, a 10.40% decrease year-over-year. The average check in Hesse is also 6.60 EUR. Monitoring these trends allows for informed decisions about pricing and promotions to optimize sales.
Outlet count indicates brand reach and expansion, reflecting growth and potential market share in the Cafe & Restaurants industry.
Bäckerei Naumann has 29 outlets in Hesse. This provides a strong base to serve customers in the region, supporting brand recognition and revenue generation.
Analyzing competitors helps understand market dynamics and identify opportunities to differentiate and gain competitive advantage in the Cafe & Restaurants.
Top competitors for Bäckerei Naumann include McDonald's (16.67% cross-visitation), papperts GmbH (11.67%), Burger King (11.67%), Vulkanbäcker Haas (5.00%), and L'Osteria (3.33%). Understanding these overlaps helps identify opportunities to differentiate and capture a larger customer base.
Traffic workload reveals peak hours, allowing for efficient staffing and resource allocation to maximize customer service and sales.
Bäckerei Naumann experiences peak traffic between 8 AM and 11 AM, with the highest workload at 10 AM (57.02). Understanding this traffic distribution allows for optimized staffing and resource allocation to meet customer demand effectively.
Consumer segment insights enable targeted marketing, tailoring products and messaging to resonate with specific demographics in Cafe & Restaurants.
Women show a high affinity (106%) for Bäckerei Naumann, while men are slightly under-indexed (96%). Gen X displays a strong affinity (143%), whereas Gen Y is under-indexed (57%) and Gen Z shows slightly under-indexing (90%). These insights can guide targeted marketing to better resonate with each group.