Search among the top brands by number of locations
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Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence ASDA performance in the United Kingdom and how they change over time
See what factors influence ASDA performance in the United Kingdom and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
Search among the top brands by number of locations
In Cafés & Restaurants
·Jul – Sep 25
ASDA is in the lower 39% of brands
Sample of brands in the same percentile
An analysis of ASDA' competitors in the United Kingdom
An analysis of ASDA' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
ASDA's market performance is in the lower 39%, indicating a below-average market standing. This means ASDA captures less foot traffic compared to its competitors. Performance peers in the same percentile range include The Açai Club, Caffe Ritazza, Thirty Knots, Eagle, Crispy Dosa Orpington, and Funky Flamingo.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty and brand reputation, crucial for sustainable growth.
ASDA's overall customer satisfaction is 37%, a decrease of 15 percentage points year-over-year, indicating a significant decline in customer happiness. CSAT varies by location: England at 39%, Wales at 35%, and Scotland at 24%, with Scotland showing the largest drop. This suggests a need to address customer concerns, especially in Scotland.
Average check reveals customer spending habits, crucial for revenue forecasting and menu optimization strategies.
ASDA's overall average check is 9.20 GBP, a 25% decrease year-over-year, suggesting customers are spending less per visit. Scotland has the highest average check at 13 GBP, while England's is 8.40 GBP. The trend shows a decrease in average check over the observed period, indicating a need to analyze pricing and offerings.
Outlet count indicates market reach and brand presence, influencing accessibility and potential customer base.
ASDA has 149 outlets in England, 25 in Scotland, 16 in Wales, and 4 in Northern Ireland. England accounts for the majority of ASDA's outlets, indicating a strong presence there. The distribution of outlets reflects ASDA's strategic focus across the United Kingdom.
Competitor analysis identifies key rivals, informing strategies to gain market share and customer loyalty.
ASDA's top competitors based on customer cross-visitation are McDonald's (13.24%), JD Wetherspoon (13.24%), Greggs (8.82%), Costa Coffee (5.88%), and KFC (5.88%). This indicates that ASDA customers also frequently visit these establishments, highlighting the competitive landscape and potential areas for differentiation.
Traffic workload analysis optimizes staffing and resource allocation, enhancing operational efficiency and customer experience.
ASDA's peak traffic workload occurs between 8 AM and 5 PM, with the highest activity around noon (12 PM - 1 PM). Traffic is minimal during the night (0 AM - 5 AM). This data helps optimize staffing and resource allocation to meet customer demand during peak hours.
Understanding consumer segments enables targeted marketing, improving engagement and ROI by tailoring strategies.
ASDA's consumer base shows a high affinity among women (98%) and men (101%). Gen X is represented with an affinity index of 107%, Gen Y at 80%, and Gen Z at 151%. Gen Z shows a significantly higher affinity, suggesting a strong engagement with this demographic. Gen Y is under-indexed, indicating a potential area for targeted marketing efforts.