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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Available by subscription
Available by subscription
See what factors influence Açaí performance in the Brazil and how they change over time
See what factors influence Açaí performance in the Brazil and how they change over time
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top brands by number of locations
Discover your traffic workload during different times of the day
In Cafés & Restaurants
In Cafés & Restaurants
In Cafés & Restaurants
·Jul – Sep 25
Açaí is ahead of most brands
Sample of brands in the same percentile
An analysis of Açaí' competitors in the Brazil
An analysis of Açaí' competitors in the Brazil
Top-5 brands that brand's customers also visit
Cafés & Restaurants
Market performance percentile shows brand's share of foot traffic, revealing its competitive strength and customer preference in the industry.
Açaí's market performance is at the 58th percentile, indicating an average/above average market standing in Brazil's Cafe & Restaurants industry. This means Açaí is ahead of many competitors in attracting customer traffic. Performance peers in the same percentile range include Dona Baunilha, TT BURGER, HP Smash Burger, fushimi sushi, China In Box, and Dom Medieval.
Customer satisfaction (CSAT) reflects customer happiness, impacting loyalty, brand reputation, and revenue. High CSAT scores often correlate with repeat business.
Açaí boasts a high overall CSAT of 94% in Brazil, with a significant year-over-year increase of 9.7 percentage points. The Southeast Region leads with 95%, while the Central-West Region shows a slight decrease. This indicates strong customer approval across most regions, with potential areas for improvement in the Central-West.
Average check (transaction value) indicates spending per customer, influencing revenue. Monitoring trends helps optimize pricing and promotions.
Açaí's overall average check is 37.5 BRL, a 23.1% increase year-over-year. The South Region has the highest average check at 50 BRL, while the Northeast Region has the lowest at 27.9 BRL. This suggests regional differences in customer spending habits.
Outlet count reflects brand reach and market presence. Growth indicates expansion and potential revenue increase.
Açaí has the most outlets in the Southeast Region (289), followed by the Northeast (148) and Central-West (105) regions. The North Region has the fewest outlets (48). This distribution highlights Açaí's stronger presence in the Southeast region.
Identifying top competitors helps understand market dynamics and refine strategies to gain a competitive edge.
Açaí's top competitors based on customer cross-visitation are McDonald's (5.28%), Subway (2.31%), Burger King (1.98%), Edwiges Pizza e Bistrô | Santa Bárbara d'Oeste (1.65%), and Pizzaria (1.65%). This indicates that Açaí customers also frequently visit these fast-food and pizza chains.
Traffic workload analysis reveals peak hours, enabling efficient staffing and resource allocation to meet customer demand.
Açaí experiences peak traffic between 14:00 and 19:00 (2 PM - 7 PM), with the highest workload around 17:00 (5 PM). Traffic is lowest in the early morning hours (0:00 - 6:00). This data helps optimize staffing and inventory management.
Understanding consumer segments allows for targeted marketing, product development, and personalized customer experiences.
Açaí's customer base shows a higher affinity among women (index 107) compared to men (index 93). Gen X (index 131) shows a higher affinity than Gen Y (index 106). This suggests that Açaí resonates more strongly with women and Gen X consumers.