Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Winchell's is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Winchell's performance in the United States and how they change over time
See what factors influence Winchell's performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Winchell's' competitors in the United States
An analysis of Winchell's' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Brand’s share of foot traffic reveals its competitive strength and customer preference, highlighting its industry position.
Winchell's market performance is leading with a percentile of 99. This places the brand in the top 1% of brands. Its performance peers include Amerigo Italian Restaurant, Big Woods, Mama Row's Caramel, Carrao Restaurant, El Limon, and Waterstone Ranch Turkish farm, all within a similar range.
Customer satisfaction (CSAT) indicates loyalty and directly impacts revenue. Monitoring CSAT identifies areas for service improvement.
Overall customer satisfaction for Winchell's is at 63%, a decrease of 16.6 percentage points year-over-year. Nevada shows the highest CSAT at 92% with an increase of 27.4 percentage points. Colorado's CSAT is at 54%, reflecting a decrease of 33.7 percentage points. Between April and June 2025, CSAT increased from 51.26% to 75.95%.
Average check reflects spending per customer, crucial for revenue analysis and pricing strategy optimization.
Winchell's average check is $13, a decrease of 1.1% year-over-year. California has an average check of $14.10, while Colorado's average check is $11.60. From April to June 2025, the average check decreased from $14.69 to $11.29.
Outlet count indicates brand reach. Tracking outlet numbers shows expansion, contraction, and market penetration effectiveness.
Winchell's has 31 outlets in California, 6 in Colorado, 3 in Nevada, 2 in Guam and 1 in Kansas. California represents the largest portion of Winchell's outlets, comprising 100% of the bar fill percentage, compared to other states with the bar fill percentage from 3.23% to 19.35%.
Competitor analysis helps identify market rivals and understand customer preferences, enabling strategic positioning.
Winchell's top competitors include McDonald's (24.71%), Starbucks (9.20%), In-N-Out Burger (8.05%), Burger King (7.47%), and Jack in the Box (7.47%). McDonald's has significantly higher customer cross-visitation.
Understanding traffic workload by hour allows optimal staffing and resource allocation to meet demand effectively.
Winchell's experiences peak traffic between 7 AM and 9 AM, reaching 72.80% at 8 AM. Traffic is lowest between 1 AM and 3 AM, ranging from 15.57% to 18.38%. This data indicates customer behavior, allowing for operational adjustments.
Consumer segments help target specific demographics, improving marketing and product relevance, and boosting ROI.
Winchell's customer base shows a higher affinity towards women (81%) and men (116%). Generation X is slightly over-indexed (103%), while Gen Y and Gen Z are under-indexed (97% and 85% respectively).