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Vinkal Chadha
Managing Partner, Global Business Development
Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Wegmans is in the top 10% of brands
Sample of brands in the same percentile
See what factors influence Wegmans performance in the United States and how they change over time
See what factors influence Wegmans performance in the United States and how they change over time
Available by subscription
Available by subscription
An analysis of Wegmans' competitors in the United States
An analysis of Wegmans' competitors in the United States
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance shows brand's share of foot traffic, revealing its competitive strength and customer preference in the Cafe & Restaurants industry.
Wegmans holds a leading market performance with a percentile of 90 in the Cafe & Restaurants industry. This position indicates a strong competitive standing. Performance peers in the same percentile range include Gus's Carry Out, Koon Thai Kitchen, Oakshire, Railcar Modern American Kitchen, Mason's on Main, and Piece of Cake Inc.
Customer satisfaction (CSAT) measures customer happiness, revealing loyalty and likelihood of repeat business for Wegmans brand.
Wegmans boasts a high overall customer satisfaction of 93%, a significant 25.1 percentage point increase year-over-year. North Carolina leads with 100% satisfaction, followed by New York at 88%. These high CSAT scores indicate very strong customer loyalty and positive brand perception.
Outlet count reflects brand reach and market presence, influencing customer accessibility and overall revenue potential for Wegmans brand.
Wegmans operates 53 outlets in New York, 20 each in Virginia and Pennsylvania, 11 each in New Jersey and Maryland, 8 in North Carolina, 5 in Massachusetts, and 2 each in District of Columbia and Delaware, indicating a concentrated presence in the Northeast and Mid-Atlantic regions.
Competitor analysis identifies key rivals, revealing customer preferences and informing competitive strategies for the brand.
The top competitors for Wegmans, based on cross-visitation, are Dunkin' (17.24%), Panera Bread (13.79%), Burger King (10.34%), Chipotle Mexican Grill (10.34%), and Duck Donuts (10.34%). This shows Wegmans customers also frequent these establishments.
Traffic workload insights help optimize staffing and resource allocation during peak hours, ensuring efficient operations for Wegmans.
Wegmans experiences peak traffic between 12 PM and 4 PM, with the highest workload at 1:00 PM (61.05%). Traffic starts increasing at 6 AM, with lower traffic volume in the early morning hours (0-5 AM). The data helps to optimize staffing.
Understanding consumer segments allows for targeted marketing, improving engagement and effectiveness of brand communications and promotions.
Wegmans customer base shows over-representation from Gen Y (affinity 111) and Gen Z (affinity 121) and balanced gender mix. This suggests targeted marketing towards younger generations could be particularly effective.