Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Waitrose is in the top 4% of brands
Sample of brands in the same percentile
See what factors influence Waitrose performance in the United Kingdom and how they change over time
See what factors influence Waitrose performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Waitrose' competitors in the United Kingdom
An analysis of Waitrose' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance indicates brand’s share of foot traffic, revealing its competitive strength and customer preference in the industry.
Waitrose's market performance is at the 96th percentile, categorizing it as a leading brand. This high percentile signifies strong market share and customer preference compared to its competitors in the Cafe & Restaurants industry. Performance peers include The Brewery House, Green Room, Los Gatos, Aqua, Masgouf - مطعم مسكوف, and Tuk Tuk, which are in a similar performance range.
CSAT reflects customer happiness and loyalty, impacting brand reputation and repeat business; essential for long-term success.
Waitrose exhibits a strong customer satisfaction (CSAT) score of 76%, a 6.5 percentage point increase year-over-year, signaling improved customer experiences. In England, the CSAT is 75%, with a 4.4 percentage point increase. Dynamic CSAT data shows fluctuations between April and June 2025, peaking in April-May.
Average check is a key revenue indicator, showing how much customers spend per visit, influencing profitability and sales strategies.
Waitrose's overall average check is 12.7 GBP, up 3.2% year-over-year, indicating customers are spending more per visit. In England, the average check is 13.1 GBP. Dynamic data shows the average check fluctuating between April and June 2025, peaking in April.
Outlet count shows brand reach and expansion, impacting market penetration and customer access, thus driving revenue.
Waitrose has a total of 126 outlets across the United Kingdom. The majority, 118, are located in England, with 5 in Wales and 3 in Scotland. This distribution highlights England as its primary market.
Knowing competitors helps refine strategies, identify gaps, and improve offerings, keeping a brand ahead in the market.
The top competitors for Waitrose, based on cross-visitation, are McDonald's and Costa Coffee (both at 13.33%), followed by Caffè Nero, Pret A Manger, and Subway (all at 10%). These brands attract a notable portion of Waitrose customers, indicating they offer similar appeal or fulfill comparable needs.
Traffic workload reveals peak hours, helping optimize staffing and service for smoother operations and customer satisfaction.
Waitrose experiences its highest traffic workload between 11 AM and 2 PM, peaking at 57.81% at 1 PM. Traffic starts increasing at 7 AM, peaks during lunch hours, and declines significantly after 6 PM, with minimal activity between 7 PM and 6 AM. This pattern highlights the need for optimal staffing during peak hours.
Understanding consumer segments enables tailoring products and marketing for maximum impact and better customer engagement.
Analysis of consumer segments reveals that women are overrepresented among Waitrose customers (72%), with affinity index 27.78 less than man’s affinity index . Men are also overrepresented (118%), with affinity index 18.18 more than woman’s affinity index. Regarding generations, Gen Y shows the highest affinity (93%), Gen Z (79%), Gen X (55%).