Search among the top café & restaurant brands by number of locations
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
Upper Crust is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence Upper Crust performance in the United Kingdom and how they change over time
See what factors influence Upper Crust performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of Upper Crust' competitors in the United Kingdom
An analysis of Upper Crust' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance reveals a brand’s share of foot traffic, indicating its competitive strength and customer preference in the industry.
Upper Crust's market performance is at the 99th percentile, indicating a leading position within the Cafe & Restaurants industry in the United Kingdom. This high percentile suggests strong brand preference and a significant share of customer traffic compared to its peers. Performance peers in a similar range include Ave Mario, BIM'S, The Ivy Asia, BURGER & SAUCE, Hard Rock Cafe, and Shimlas, all at the 99th percentile.
Customer satisfaction (CSAT) is crucial for loyalty. Tracking CSAT over time and across locations identifies areas for improvement and growth.
Upper Crust's overall customer satisfaction is 94%, up 1.6 percentage points year-over-year, showing improvement. CSAT is 100% in Wales and 94% in England. The trend line shows CSAT varying between 90.48% and 94.62% over the observed months, indicating generally high but slightly fluctuating satisfaction levels. This data can be used to maintain the high satisfaction level by focusing on the slight decreases.
Average check reflects customer spending per visit, crucial for revenue. Monitoring it helps optimize pricing and identify upselling opportunities.
Upper Crust's overall average check is 8.2 GBP, an increase of 8.5% year-over-year, suggesting higher customer spending. The average check is 8.2 GBP in England and 5.7 GBP in Wales. The trend line shows the average check fluctuating between 7.41 GBP and 8.68 GBP. The increase indicates successful upselling strategies or price adjustments.
Tracking the number of outlets indicates brand presence and market coverage, influencing accessibility and overall revenue potential.
Upper Crust has 29 outlets in England and 2 outlets in Wales, showing distribution across the United Kingdom. The higher number of outlets in England compared to Wales suggests a strategic focus on this region, aligning with potential market size and demand.
Identifying top competitors through cross-visitation patterns allows strategic benchmarking and understanding of shared customer base.
Starbucks is the top competitor with a cross-visitation rate of 8.73%. Panopolis, KFC, and McDonald's share a cross-visitation rate of 2.18%, while Costa Coffee has 1.75%. This data indicates the brands that Upper Crust customers also frequent, highlighting direct and indirect competition.
Analyzing traffic workload by hours helps optimize staffing and resource allocation to meet peak demand efficiently.
Traffic workload peaks between 7:00 and 17:00, reaching its highest at 12:00. Traffic is minimal between 22:00 and 4:00. Understanding these patterns is crucial for staffing decisions, inventory management, and promotional timings to maximize efficiency and customer satisfaction.
Consumer segments by gender and generation enable targeted marketing, enhancing engagement and brand affinity with specific demographics.
Women have an affinity index of 100 and Men an affinity index of 100 for Upper Crust. Gen X has an affinity index of 65, Gen Y has 116 and Gen Z has 156. Gen Z consumers are over-indexed, showing a strong affinity towards Upper Crust, followed by Gen Y. Gen X affinity is under-indexed, therefore it is the least likely to visit this brand.