Search among the top café & restaurant brands by number of locations
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Managing Partner, Global Business Development
Search among the top 10,053 café & restaurant brands by number of locations
Search among the top café & restaurant brands by number of locations
In Cafe & Restaurants
·May – Jul 25
The Real Greek is in the top 1% of brands
Sample of brands in the same percentile
See what factors influence The Real Greek performance in the United Kingdom and how they change over time
See what factors influence The Real Greek performance in the United Kingdom and how they change over time
Available by subscription
Available by subscription
An analysis of The Real Greek' competitors in the United Kingdom
An analysis of The Real Greek' competitors in the United Kingdom
Top-5 brands that brand's customers also visit
Discover your traffic workload during different times of the day
Join us for a demo where we'll discuss how Realytics can support your business growth and adaptability in changing market conditions
Managing Partner, Global Business Development
In Cafe & Restaurants
In Cafe & Restaurants
Search among the top 10,053 café & restaurant brands by number of locations
Cafe & Restaurants
Market performance percentile indicates brand’s share of foot traffic, revealing its competitive strength and customer preference.
The Real Greek's market performance is in the top 1% in the United Kingdom's Cafe & Restaurants industry, which marks it as a leading brand. This high percentile indicates a strong market presence. Performance peers in a similar range include BrewDog, Wendy's, wagamama, Treatz, Gordon Ramsay, and Banana Tree.
Customer satisfaction reflects customer loyalty and likelihood of repeat business, crucial for sustainable growth and positive brand perception.
The Real Greek shows a high customer satisfaction, with an overall CSAT of 91%, representing an 8pp increase year-over-year. England shows a CSAT of 91%, Scotland 84%. The CSAT has fluctuated between approximately 89.69% and 92.34% from April to June 2025, indicating a consistently positive trend.
Average check reveals customer spending habits, guiding menu pricing, promotions, and identifying upselling opportunities to maximize revenue.
The Real Greek's overall average check is £29.6, an 8.5% increase year-over-year. Average check in England is £29.6, while in Scotland it is £28.9. Average check fluctuated from £29.43 to £30.86 between April and June 2025, reflecting variability in customer spending.
Number of outlets indicates brand reach and market penetration, reflecting expansion efforts and accessibility to customers.
The Real Greek has 24 outlets in England and 2 outlets in Scotland. This distribution highlights a strong presence in England with a smaller footprint in Scotland, showing where the brand is most accessible.
Competitor analysis helps identify market threats and opportunities, informing strategies to differentiate and gain a competitive edge.
The top competitors for The Real Greek, based on customer cross-visitation, are McDonald's (4.83%), JD Wetherspoon (2.33%), Zizzi (2.00%), Bill's (1.83%), and Nando's (1.66%). This data indicates potential overlap in customer base.
Understanding traffic workload helps optimize staffing, manage resources, and enhance customer experience during peak hours.
The peak traffic workload for The Real Greek occurs between 12:00 and 20:00, with the highest traffic around 18:00-19:00 (54.06-54.40). Traffic is minimal during the early morning hours, suggesting these are times for minimal operation.
Analyzing consumer segments enables targeted marketing, tailoring products and messaging to resonate with specific demographic groups.
The Real Greek's customer base shows a high affinity index for women (126) compared to men (83), indicating a stronger representation of female customers. For generation segments, Gen Y has the highest affinity (123), followed by Gen Z (102), and Gen X (70).